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Full-Time

Software Engineer

Fullstack, Core Measurement

Posted on 8/26/2024

Tatari

Tatari

201-500 employees

Data-driven platform for TV advertising optimization

Data & Analytics

Compensation Overview

$185k - $205kAnnually

+ Equity Compensation

Senior, Expert

New York, NY, USA

Category
Full-Stack Engineering
Software Engineering
Required Skills
Python
React.js
Apache Spark
TypeScript
Requirements
  • Bachelor’s or Master’s degree in Computer Science or relevant field of study
  • Expertise in building large-scale applications in Python, Spark
  • 5+ years of experience building full-stack applications emphasizing backend and high-volume systems
  • Experience building highly available, large-dimensional, responsive data access interfaces and APIs for internal and external customers for data products
  • Experience with React, Typescript, and other frontend web technologies
Responsibilities
  • Translate product and business requirements into full-stack applications and systems
  • Build and modernize the pixels, data collection systems, and Shopify integration for data collection to support measurement
  • Design, build, deploy, and support scalable, high-volume data pipelines and applications
  • Create easy-to-use systems for partners to robustly integrate with our technology platform
  • Develop observability tools to enhance reliability and to assist in partner support
  • Design relational and non-relational data models for optimal data storage and retrieval for data products
  • Evaluate, recommend, and build new data access interface prototypes for high-dimensional and high-volume data
  • Participate in technical architecture discussions and peer code reviews
  • Collaborate with data scientists, business analysts, engineers, and product managers to understand the company's data-related needs and support them with applications

Tatari provides a platform that allows businesses to buy, measure, and optimize their TV advertising campaigns, making the process similar to digital advertising. The platform uses advanced analytics to deliver real-time data, helping clients make informed decisions about their advertising strategies. This enables them to identify the best networks and programs to reach their target audiences effectively. Unlike traditional TV advertising methods, Tatari focuses on a data-driven approach that emphasizes measurement and improvement. The company charges clients for access to its platform and services, which include performance measurement and campaign management. Tatari's goal is to transform the TV advertising landscape by making it more measurable and manageable, ultimately helping clients achieve better performance and higher returns on investment.

Company Stage

N/A

Total Funding

N/A

Headquarters

San Francisco, California

Founded

2016

Growth & Insights
Headcount

6 month growth

-13%

1 year growth

-13%

2 year growth

-13%
Simplify Jobs

Simplify's Take

What believers are saying

  • Winning AdExchanger's Most Innovative TV Advertising Technology Award in 2023 highlights Tatari's industry leadership and innovative prowess.
  • The launch of Vault, focused on privacy-compliant tech for CTV, positions Tatari at the forefront of addressing privacy concerns in TV advertising.
  • Tatari's acquisition of TheViewPoint and integration with Experian and Samba TV data sets significantly bolster its platform's capabilities and market reach.

What critics are saying

  • The rapidly evolving ad tech landscape requires Tatari to continuously innovate to maintain its competitive edge.
  • Dependence on third-party data providers like Experian and Samba TV could pose risks if these partnerships were to dissolve.

What makes Tatari unique

  • Tatari transforms TV advertising into a digital-like experience with real-time analytics and data-driven insights, setting it apart from traditional TV ad methods.
  • The integration of Experian’s marketing data and Samba TV’s viewership data enhances Tatari’s targeting and measurement capabilities, providing a competitive edge.
  • Tatari's continuous innovation, such as the launch of Similar Inventory and Creative Library, demonstrates its commitment to refining and expanding its platform.

Benefits

Competitive salary

Stock options

100% health insurance premium coverage

Unlimited PTO & sick days

Snacks, drinks, & catered lunches

Team building events

$1000 annual continued education benefit

$500 WFH reimbursement

$125 pre-tax monthly stipend to spend on whatever you want

Annual mental health awareness app reimbursement

FSA & commuter benefits

Monthly Company Wellness Day Off (During WFH)

INACTIVE