P

Paccar

Builds heavy trucks and engines for fleets

Marketing Coordinator

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timePonta Grossa - State of Paraná, BrazilNo salary listedIn-person

About the Job

Requirements

  • A university degree in Advertising, Journalism, Marketing, Business Administration, or a related field.
  • Previous experience in the relevant area is desirable.
  • Advanced English proficiency in reading, writing, and speaking is desirable.
  • Intermediate Spanish proficiency in reading, writing, and speaking is desirable.
  • Computer skills, including the Microsoft Office suite, are desirable.
  • Knowledge of marketing and events is desirable.

Responsibilities

  • Support the Marketing Department in implementing communication and marketing strategies, including online and offline communication, press relations, events, factory visits, PACCAR Financial, Customer Services/After-Sales, Andean Region DAF communication strategy, dealer network marketing policy, promotional materials logistics, and management of the department's functional email inboxes.
  • Coordinate Marketing Department activities involving press relations, advertising, and events.
  • Coordinate, train, and develop the team of Marketing Analysts to deliver the department's activities.
  • Support social media communication strategies and other digital marketing strategies, including search engine optimization, search engine marketing, social customer relationship management, and analytics.
  • Coordinate the organization of internal and external trade fairs and other events.
  • Prepare texts, letters, scripts, magazines, promotional campaigns, and other communications.
  • Coordinate implementation of the communication and relationship strategy with the dealer network.
  • Coordinate events, factory visits, and brand promotion activities.
  • Coordinate and administer the department budget and track purchase orders, contracts, and invoices.
  • Manage the Info Brasil, Marketing Brasil, DAF SA Brasil Commercial Marketing, and Reclame Aqui email inboxes.
  • Coordinate the factory visit program.
  • Coordinate marketing logistics, including managing promotional materials and sending point-of-sale kits, materials, trucks, and related items to customers, dealers, and events.

Desired Qualifications

  • Communication skills and strong writing ability.
  • Innovation, organization, multitasking, and problem-solving abilities.
  • Results orientation, dynamism, agility, and creativity.
  • Ability to manage talent and execution, demonstrate adaptability, and take initiative on innovation and quality.

About the Company

Paccar

Builds heavy trucks and engines for fleets

PACCAR designs and builds medium- and heavy-duty trucks for freight carriers, builders and other fleet operators, selling them under three brands: Kenworth and Peterbilt in North America and DAF in Europe and beyond. Its trucks haul long-distance freight, make local deliveries and work on construction and logging sites, and they are sold and serviced through independent dealers worldwide. The company makes most of its money selling trucks, and it also earns steady revenue from selling replacement parts and from loans and leases to truck buyers. PACCAR traces its roots to a Seattle rail car maker founded in 1905 and is based in Bellevue, Washington.

Company size
10,001+
Company stage
IPO
Headquarters
Bellevue, WA
Founded
1905

Recently Posted Jobs

Explore more opportunities at Paccar

See more jobs