J

JD Sports

Retailer of sneakers and sport fashion

Sales Assistant - Stage

Full-Time
€600 - €800/bi-wk
Entry
Guidonia, Italy+2 moreMore locations: Rome, Metropolitan City of Rome Capital, Italy | Italy
In Person

About the job

Requirements
  • Previous brief experience in public-facing activities outside the retail sector is preferred.
  • Excellent communication and customer-management skills are required.
Responsibilities
  • Assist customers throughout all stages of the sale, from product selection through purchase, while ensuring sales targets are achieved.
  • Provide alternatives and maximize sales by also using the digital channels offered by the company, while ensuring maximum customer satisfaction.
  • Help maintain the required standards on the sales floor.
  • Check the stock on the sales floor and replace products when necessary to ensure that the full range of sizes is available.
Desired Qualifications
  • Previous brief experience in public-facing activities outside the retail sector.

About the company

JD Sports retails sneakers and sport fashion through a network of physical stores and a strong online platform. It sells high-demand footwear and apparel, often partnering with top brands for exclusive and limited-edition items, and emphasizes a personalized shopping experience. The product strategy relies on mixed channels (in-store and online) and brand collaborations to offer unique inventory, while focusing on customer service and loyalty programs to differentiate itself from competitors. The goal is to maintain a strong brand presence, expand accessibility for shoppers, and build lasting customer loyalty by delivering exclusive products and convenient shopping.

Company Size

10,001+

Company Stage

IPO

Headquarters

Bury, United Kingdom

Founded

1981

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Simplify's Take

What believers are saying

  • On 23 Sep 2026, JD kept FY27 PBT guidance at £700-£800 million.
  • Mexico launches 140-plus JD stores from 2027 through Grupo Axo.
  • Net cash reached £168 million on 1 Aug 2026, funding buybacks and growth.

What critics are saying

  • H1 FY27 operating profit fell 19.5% to £294 million on 23 Sep 2026.
  • JD will close 175 Hibbett stores by end-2027, exposing acquisition underperformance.
  • Ireland's CCPC forced JD to reissue €246,859 in expired vouchers by 4 Jan 2027.

What makes JD Sports unique

  • JD Sports spans 4,766 stores across 36 countries, giving unmatched European scale.
  • Its JD, Finish Line, Hibbett, Shoe Palace, and DTLR banners target distinct shoppers.
  • Franchise partnerships, including Grupo Axo in Mexico, extend JD without full capital intensity.

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Benefits

Paid Holidays

Professional Development Budget

Gym Membership

Company News

Yahoo Finance
Sep 22nd, 2026
JD Sports signs franchise deal with Grupo Axo to enter Mexican market with 140+ stores from 2027

JD Sports Fashion has signed a long-term franchise agreement with Grupo Axo to enter the Mexican market. Under the deal, Axo will manage JD stores and e-commerce operations in Mexico using JD's brand and intellectual property. From 2027, Axo will run more than 140 JD locations in Mexico through the conversion of its existing sneaker store estate. Several stores will be expanded in line with JD's "bigger and better" format. Mexico has a population of over 130 million, with around 40% under the age of 25. The deal forms part of JD's "JD Brand First" strategy and expands its franchise business, which already covers 75 stores across Europe, the Middle East, Africa and Asia.

Yahoo Finance
Jul 1st, 2026
JD Sports shares fall 2% as Nike warns of further revenue drops amid China slump

JD Sports shares fell approximately 2% on Wednesday after Nike warned that its turnaround efforts remain incomplete, projecting continued revenue declines amid a worsening sales slump in China. Nike reported a 1% revenue decline in its fiscal fourth quarter and forecasted additional drops through the first half of fiscal 2027. The company continues facing stiff competition and elevated inventory levels. Nike shares have fallen 35% this year and dropped another 3% in premarket trading. China proved the most acute pressure point, with Greater China sales falling 17% on a constant-currency basis, worsening from a 10% decline previously. North America revenue rose 3% as Nike rebuilds wholesale relationships. The company earned 20 cents per share on an adjusted basis, exceeding analyst estimates of 13 cents.

Yahoo Finance
May 8th, 2026
JD Sports to close 175 Hibbett stores by 2027 after $1.08B acquisition

Hibbett, which operates sneaker retail brands including Hibbett, City Gear and Sports Additions, plans to close approximately 175 stores by the end of 2027. The company was acquired by JD Sports Fashion in April 2024 for $1.08 billion. JD Sports CEO Régis Schultz saw the acquisition as strategic, strengthening the company's presence in the southeastern US where it had limited footprint. The deal was part of JD Sports' broader North American expansion, which includes previous purchases of Finish Line, Shoe Palace and DTLR, building a $6 billion annual business. Schultz criticised rivals for focusing too heavily on internet sales whilst neglecting physical stores. The US has since become JD Sports' largest market, though Hibbett has now opted to reduce its retail portfolio significantly.

World News Network
Jul 9th, 2025
JD Sports secures £1bn credit facility

JD Sports has secured a £1 billion revolving credit facility and a $700 million term loan to support its long-term strategic goals. These financial arrangements were made with a syndicate of 10 international banks, marking a significant milestone for the company.

Prolific North
Jul 9th, 2025
JD Sports secures £1bn credit facility

JD Sports has secured a £1 billion revolving credit facility and a $700 million term loan to support its strategic goals. This financial boost coincides with a surge in searches for "Oasis" on JD Sports' website, driven by the band's reunion tour. The credit facilities were arranged with 10 international banks, highlighting JD Sports' global retail prominence. The company recently opened its largest store at Manchester's Trafford Centre.