KOL and Affiliate Specialist
aCommerce
KOL and Affiliate Specialist
aCommerce
End-to-end managed e-commerce operations platform
Job purpose
The KOL and Affiliate Specialist is responsible for identifying, managing, and maintaining relationships with KOLs
and affiliate partners to enhance brand visibility, engagement, and sales. This role involves executing influencer
marketing and affiliate campaigns, optimizing content for TikTok, and leveraging data insights to drive performance.
The specialist will collaborate with cross-functional teams to ensure brand consistency and maximize marketing
impact.
Job Responsibilities
KOLs:
Identifying and Managing KOL Relationships
- Research and stay updated on trends to identify KOLs that align with the brand’s target audience and image (Beauty & FMCG).Build and maintain strong relationships with KOLs to ensure long-term collaboration.
- Act as the main point of contact, managing communication and coordination throughout campaigns.
Campaign Execution & Coordination
- Develop and implement marketing campaigns with KOLs to drive brand awareness and sales.
- Prepare detailed campaign briefs to KOLs.
- Review and analyze KOL content, ensuring alignment with brand guidelines before client approval.
- Monitor campaign performance and ensure smooth execution within the planned timeline.
- Generate new ideas and contribute to strategic projects as assigned.
Budget & Performance Management
- Manage and allocate budgets effectively for KOL campaigns.
- Track and evaluate campaign effectiveness, ensuring alignment with ROI objectives.
Reporting & Insights
- Compile reports and provide insights to optimize future KOL collaborations and campaign strategies.
Affiliate Marketing:
Affiliate Marketing Strategy & Management
- Develop and execute affiliate marketing strategies to enhance brand visibility and sales on TikTok.
- Identify and recruit TikTok influencers and content creators to join the affiliate program.
- Build and maintain strong relationships with affiliate partners, providing support, guidance, and incentives to drive performance.
- Collaborate with affiliates to create and optimize TikTok content that aligns with brand messaging.
Key Requirements
Education & Experience:
- Bachelor’s degree in Marketing, Communications, or a related field.
- 1-2 years of experience in Influencer Marketing or KOL Management.
Skills:
- Strong understanding of influencer marketing, KOL engagement, and social media trends.
- Creative mindset to develop engaging and compelling video content.
- Excellent communication and coordination skills.
- Ability to analyze data and generate performance reports.
- Proficiency in Microsoft Office, Google Sheets, and Google Slides.
Personal Attributes:
- Creative and adaptable mindset with a flexible approach to work.
- Detail-oriented and well-organized in managing multiple projects.
- Passionate about skincare and beauty trends.
aCommerce provides end-to-end managed e-commerce services in Southeast Asia. It helps brands enter and grow their online businesses by handling the full lifecycle: setting up online stores, daily store operations, brand management, marketing, fulfillment, customer service, and training. The product is a suite of managed services that operate as an all-in-one platform so clients don’t need to invest in internal infrastructure or build an in-house team. Revenue comes from tailoring and charging for these outsourced services. aCommerce differentiates itself by offering a complete, Southeast Asia–focused outsourcing solution with reliable execution and a collaborative culture, enabling brands to scale efficiently without significant upfront costs. Its goal is to help brands thrive online by making e-commerce operations scalable and cost-effective in the regional market.
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