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Penske Media

Owns and operates diversified media brands

E-Commerce Writer

Copywriting & Creative WritingUpdated on Nov 10
Full-timeNew York, NY, USA$70k

About the Job

Requirements

  • Have at least 2–3 years of professional experience in e-commerce writing.
  • Have daily experience working within a content management system; familiarity with WordPress is preferred.
  • Be proficient with Photoshop or other image-editing software.
  • Have a proven track record of executing revenue-driving articles and campaigns.

Responsibilities

  • Write and produce 10–15 pieces of shoppable content roundups per week featuring the latest products that will resonate with PMC readers.
  • Update existing content to ensure it reflects the latest product launches and trends.
  • Work with the managing editor and e-commerce team to prioritize a mix of content updates and new assignments while meeting daily and weekly deadlines.
  • Develop relationships with public relations representatives in the industry.
  • Attend local and national industry events as needed to provide live coverage.
  • Create start-to-finish content, including loading photos and affiliate links into the content management system.

Desired Qualifications

  • Familiarity with WordPress.

About the Company

Penske Media

Owns and operates diversified media brands

Penske Media functions as a media company that owns and operates a group of influential entertainment- and culture-focused brands. Its approach is to acquire established, legacy publications—often in niches like film, fashion, music, and events—and digitalize and grow them while preserving their identities. The company’s portfolio includes Variety, The Hollywood Reporter, Billboard, Women’s Wear Daily, Rolling Stone, and a stake in SXSW, among others, which it uses to shape conversations across entertainment, music, and fashion. Unlike some peers, PMC tends to build a portfolio by curating and modernizing existing brands rather than creating new ones from scratch, keeping each brand’s audience while expanding its digital reach and cross-brand opportunities. The goal is to become a leading curator and amplifier of cultural content across multiple media formats, leveraging scale and brand trust to guide audiences and influence trends.

Company size
201-500
Company stage
Growth Equity (Non-Venture Capital)
Total funding
$235M
Headquarters
Los Angeles, CA
Founded
2003

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