Full-Time

Director – GTM Enablement

Confirmed live in the last 24 hours

Movable Ink

Movable Ink

501-1,000 employees

Personalized marketing content creation platform

Consumer Software
Enterprise Software

Compensation Overview

$180k - $200kAnnually

+ Commission + Stock Options + Incentive Pay

Senior, Expert

New York, NY, USA

Category
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Sales
Zendesk
Salesforce
Marketing

You match the following Movable Ink's candidate preferences

Employers are more likely to interview you if you match these preferences:

Degree
Experience
Requirements
  • 8+ years of experience in an enablement roles supporting GTM functions, preferably in a SaaS or technology environment
  • 2+ years in a leadership position, with a history of successful training and enablement sessions
  • Expertise in instructional and curriculum design frameworks and best practices
  • Proven track record of developing and executing successful onboarding and enablement programs across Sales, Outbound, and Customer Experience teams
  • Expertise in how to measure enablement outcomes and influence business results through enablement activities
  • Deep knowledge of Sales, Marketing, CX and/or Solutions strategies, processes, workflows and best practices
  • Excellent communication, presentation, and training skills, with the ability to engage and motivate teams at all levels
  • Strong project management skills, with the ability to manage multiple initiatives simultaneously and deliver results under tight deadlines
  • Familiarity with GTM tools and technologies, including Salesforce.com, ZenDesk, Gong, Highspot and similar tools
  • A collaborative and team-oriented mindset
  • High attention to detail and task prioritization skills
  • Self-driven and proactive work approach
Responsibilities
  • Manage the GTM enablement team to ensure we are highly responsive to the needs of the organization, increase team velocity and output, and manage workloads and workflows in a structured and scalable manner
  • Set the 2-quarter roadmap and plan for the GTM enablement team
  • Design, implement, and refine a comprehensive onboarding program for new hires across Sales, Outbound, and Customer Experience teams
  • Provide hands-on coaching and feedback to ensure a seamless onboarding experience and accelerate ramp-up times
  • Develop and maintain ongoing enablement programs for existing team members, with a focus on key role-based competencies for Sales, Outbounders, and Customer Experience teams
  • Lead the creation of training programs and resources that equip teams with the knowledge and skills needed to effectively sell, service and support our products and services
  • Lead enablement efforts related to large-scale organizational or strategic changes, ensuring smooth transitions for the GTM teams
  • Work closely with subject matter experts (SMEs) across the business to create and curate enablement content, including training materials, product demos, playbooks, and sales scripts
  • Ensure content is consistently updated and relevant to support both short-term and long-term objectives of the GTM teams
  • Define success metrics and KPIs for enablement programs and track the effectiveness of training and development initiatives
  • Continuously evaluate enablement efforts, gather feedback from stakeholders, and iterate on programs to improve learning outcomes and performance results

Movable Ink helps businesses create personalized marketing content for their digital marketing strategies. Their platform integrates with popular marketing technologies, allowing businesses to use their existing tools to generate customized content for their audiences. The platform includes an "Integrations Exchange," which connects with various marketing technologies to enhance the effectiveness of marketing efforts. Movable Ink operates on a subscription model, where clients pay for access to the software and its integrations. They also offer workshops and reports to support clients in their marketing endeavors. The company serves a diverse range of clients, from small businesses to large enterprises, focusing on creativity and personalization to help them stand out in a competitive digital marketplace. Movable Ink's goal is to empower marketers to deliver engaging and personalized experiences that capture the attention of their target audiences.

Company Stage

Series D

Total Funding

$94.6M

Headquarters

New York City, New York

Founded

2010

Growth & Insights
Headcount

6 month growth

0%

1 year growth

2%

2 year growth

-1%
Simplify Jobs

Simplify's Take

What believers are saying

  • Growing demand for AI-driven personalization boosts Movable Ink's market potential.
  • Integration with major CRM systems enhances Movable Ink's competitive edge.
  • Expansion of omnichannel marketing strategies aligns with Movable Ink's capabilities.

What critics are saying

  • Increased competition from other AI-driven platforms may erode market share.
  • Economic downturns could impact Movable Ink's subscription-based revenue model.
  • Dependence on major partners like Adobe and Salesforce poses integration risks.

What makes Movable Ink unique

  • Movable Ink offers AI-driven personalization across multiple marketing channels.
  • The platform integrates seamlessly with major CRM systems like Salesforce and Adobe.
  • Movable Ink's Universal Data Activation allows access to data from any source.

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Benefits

Stock Options

Performance Bonus