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Full-Time

Search Engine Marketing Account Manager

Confirmed live in the last 24 hours

WITHIN

WITHIN

201-500 employees

Integrates performance media with branded content

Consumer Software
Consulting
Consumer Goods

Compensation Overview

$63.9k - $203.5kAnnually

+ Bonus + Phone Stipend + Professional Development Program + Seamless Allowance

Mid, Senior

Long Island City, Queens, NY, USA

Hybrid work opportunity.

Category
SEO Marketing
Sales & Account Management
Growth & Marketing
Required Skills
Management
Quality Assurance (QA)
Google AdWords
Marketing
Data Analysis
Google Analytics
Requirements
  • Bachelor's degree or equivalent work experience
  • Proven experience in search and/or integrated digital marketing with 3+ years of experience
  • Experience managing $1M+ annual budgets
  • Dedicated to meeting and exceeding client expectations
  • Highly proficient in Google Ads, Microsoft Ads, and bid management platforms (SA360, Marin, or Kenshoo)
  • Comfortable working with analytics platforms, such as Google Analytics or Adobe Omniture
  • Ability to work with a high level of efficiency and accuracy under tight deadlines
  • Strong attention to detail and fidelity to industry best practices
  • Experience training/managing/mentoring junior digital marketers
Responsibilities
  • Campaign Launches & Management: keyword & ad text creation/expansion and campaign QA for bid tools and platforms, negative keyword strategy, landing page audits
  • Campaign Optimization: Leverage data to extract insights to action on creative and audience targeting performance to maximize client KPIs. Implement bid optimization efforts to drive performance against client KPIs.
  • Budget Management: Build strategic budget allocation models and make recommendations to optimize marketing spend based on client-specific goals
  • Testing: Design, implement, and track tests to validate adoption of new features, bid strategies, landing pages, and ads, working closely with analytics partners for incrementality measurement
  • Reporting: Perform in-depth ad hoc and cyclical analysis pertaining to account and category performance, historical trends analysis, and competitor insights
  • Talent Development: Mentor team strategists supporting your accounts, offer strategic guidance, communicate task execution and timeline requirements, and constructive feedback to aid in their growth in their core functional areas or responsibilities

WITHIN is a leader in the Performance Branding sector, specializing in merging performance media with branded content to help brands achieve their business and marketing goals. They offer advanced solutions such as channel strategy development, marginal bidding, attribution modeling, and lifetime value analysis. This strategic approach allows them to create personalized content at scale, making them a valuable partner for prominent brands seeking to optimize their marketing efforts.

Company Stage

Seed

Total Funding

$150K

Headquarters

New York City, New York

Founded

2015

Growth & Insights
Headcount

6 month growth

-11%

1 year growth

-3%

2 year growth

-11%
Simplify Jobs

Simplify's Take

What believers are saying

  • Securing Foot Locker, Inc. as a client solidifies WITHIN's reputation and opens doors for further high-profile partnerships.
  • The partnership with Foot Locker, Inc. provides a significant opportunity for growth and showcases WITHIN's ability to handle large-scale, omni-channel marketing strategies.

What critics are saying

  • Relying heavily on high-profile clients like Foot Locker, Inc. could pose a risk if such partnerships were to end abruptly.
  • The niche focus on Performance Branding may limit WITHIN's appeal to clients looking for more traditional or specialized marketing services.

What makes WITHIN unique

  • WITHIN is the world's only Performance Branding firm, setting it apart from traditional media agencies.
  • Their unique approach combines performance marketing with brand building, offering a holistic strategy that appeals to clients seeking both immediate results and long-term brand equity.