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Blue Shield of California

California nonprofit health insurance provider

Director – Platform Experience & Capability Design

Product & Experience DesignConfirmed live in the last 24 hours
Full-time$182.4k - $308.4k /yr

About the Job

Requirements

  • A bachelor's degree, or a high school diploma plus four additional years of relevant experience in lieu of a degree.
  • 10 years of relevant experience in product management, experience design, service design, business capability design, business architecture, process transformation, platform strategy, or a closely related discipline.
  • 6 years of people-management experience with direct responsibility for supervising, coaching, developing, and evaluating employees.
  • Broad management knowledge to lead a centralized function and cross-functional project teams, with mastery-level knowledge of platform experience and capability design and a broad understanding of adjacent business and technology disciplines.
  • Demonstrated experience translating complex business needs and journeys into scalable capabilities, product direction, process designs, or service models.
  • Experience leading work across enterprise platforms or complex technology ecosystems.
  • Demonstrated ability to influence senior leaders, facilitate complex decisions, manage ambiguity, and communicate strategy, options, tradeoffs, and recommendations to technical and non-technical audiences.
  • Working knowledge of product management, human-centered design, service design, process improvement, agile delivery, change management, and value realization.
  • Strong business acumen, critical thinking, financial and operational judgment, risk awareness, and decision-making skills.

Responsibilities

  • Develop and execute a 1–3-year functional strategy and roadmap for platform experience and capability design, translating business priorities, customer and employee journeys, and platform direction into actionable capability plans and design priorities.
  • Lead the creation of journey maps, process models, capability maps, service blueprints, content and communication patterns, and solution-intent artifacts that clarify the future state and guide product and delivery teams.
  • Identify opportunities to standardize and reuse capabilities across lines of business, channels, workflows, and platforms, and establish design principles and patterns that improve consistency, scalability, maintainability, and speed to value.
  • Partner with strategy, product, business, finance, and technology leaders to shape demand, evaluate options, define outcomes, and recommend priorities. Ensure initiatives have clear problem statements, target experiences, capability requirements, measurable outcomes, and viable operating impacts before delivery.
  • Coordinate experience and capability design across Salesforce, SmartCOMM, Pega, MHK, and related platforms so solutions work as an integrated ecosystem; surface cross-platform dependencies and design tradeoffs early.
  • Establish practical design standards, review mechanisms, decision rights, and quality criteria. Confirm designs consider accessibility, privacy, security, regulatory, operational, data, architecture, content, and change-readiness needs in partnership with accountable subject matter experts.
  • Serve as the primary design partner to business and platform leaders; facilitate complex decisions, synthesize competing needs, and communicate recommendations in clear executive-ready language.
  • Lead, coach, and develop a multidisciplinary team. Set objectives, clarify roles, manage performance, plan capacity, recruit talent as needed, and build consistent practices across journey, process, capability, content, and product design.
  • Define and monitor measures such as design cycle time, reuse, stakeholder satisfaction, adoption, quality, rework reduction, and contribution to business outcomes. Use feedback and performance data to improve methods and team effectiveness.
  • Manage design and consulting partners within the function, including scope, quality, performance, deliverables, and knowledge transfer, in coordination with sourcing and vendor-management partners.

Desired Qualifications

  • Experience with Salesforce, SmartCOMM, Pega, MHK, CRM, workflow/case management, correspondence, marketing technology, or healthcare platforms is strongly valued.
  • Healthcare payer, provider, regulated industry, or other complex enterprise experience is preferred.
  • Experience establishing design systems, capability taxonomies, service blueprints, product discovery practices, or reusable enterprise patterns is preferred.
  • Experience partnering with architecture and engineering teams to connect business capability intent with technology roadmaps and delivery is preferred.
  • Experience leading organizational or operating-model change and building a new or maturing function is preferred.

About the Company

Blue Shield of California

California nonprofit health insurance provider

Blue Shield of California is a nonprofit health plan provider that offers medical insurance options for individuals, families, and employers within California. It operates as a mutual benefit corporation and maintains a broad network of healthcare professionals and facilities, enabling members to access care and manage claims through an online portal. Its services include preventive care programs and digital health coaching, with prior authorization required for certain medical, surgical, and some prescription drugs to control costs and ensure medical necessity. The company draws a substantial portion of its membership from CalPERS and focuses on delivering stable, affordable access to care within the state. Its goal is to provide members with reliable health coverage, a wide provider network, and tools to manage their health and expenses efficiently.

Company size
5,001-10,000
Company stage
Not listed
Total funding
Not listed
Headquarters
United States
Founded
1939

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