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Merck

Makes medicines, vaccines and animal treatments

Marketing Director

Product MarketingConfirmed live in the last 24 hours
Full-timeShanghai, ChinaNo salary listedIn-person

About the Job

Requirements

  • Extensive experience in oncology marketing, franchise or portfolio leadership is preferred.
  • A proven track record in product lifecycle management and major oncology launches is required.
  • Ability to translate complex clinical data into compelling value stories is required.
  • Deep understanding of lung cancer tumor pathways, treatment paradigms, and competitive dynamics is required.
  • Strong strategic thinking, financial acumen, and execution discipline are required.
  • Demonstrated leadership of large, cross-functional teams is required.
  • Ability to influence senior and global stakeholders is required.
  • A strong ownership mindset, learning agility, and commitment to patients, ethics, and inclusion are required.
  • Required skills include accountability, adaptability, brand marketing, business development, business marketing, creativity, digital marketing, donor development, donor engagement, donor management, event planning, market access, marketing, marketing automation, marketing budget management, marketing management, marketing operations, marketing processes, marketing strategies, market research, nonprofit fund development, omnichannel marketing, people leadership, and people management.

Responsibilities

  • Own the franchise marketing strategy for lung cancer indications across the full lifecycle.
  • Define portfolio vision, indication sequencing, and growth priorities aligned with strategy.
  • Lead customer-centric insight generation across healthcare professionals, patients, access, and competitors to shape evidence and differentiation.
  • Drive launch excellence for new indications, regimens, and formulations.
  • Translate clinical data, including overall survival, progression-free survival, biomarkers, and early-stage data, into clear scientific and commercial narratives.
  • Develop positioning, messaging, pricing, and access strategy in partnership with Medical, Market Access, and Sales.
  • Lead cross-functional planning with Medical, Research and Development, Access, Policy, Sales, and Global teams.
  • Monitor the competitive landscape, including PD-1, immuno-oncology combinations, antibody-drug conjugates, and perioperative approaches, and proactively adjust strategy.
  • Own budget, forecasting, and resource prioritization for the lung cancer franchise.
  • Ensure full compliance with regulatory and promotional standards.

About the Company

Merck

Makes medicines, vaccines and animal treatments

Merck develops prescription medicines, vaccines and veterinary treatments for patients, health systems and animal owners worldwide. Its vaccine portfolio includes Gardasil 9, which helps prevent cancers and other diseases caused by several types of human papillomavirus. The company takes potential treatments through laboratory research and clinical trials, then manufactures and sells approved products to drug distributors, hospitals, physicians and governments. Its animal health division sells medicines and vaccines to veterinarians, farmers and pet owners, while selected drug partnerships also earn shared profits or royalties. Founded in 1891, Merck is headquartered in Rahway, New Jersey.

Company size
10,001+
Company stage
IPO
Headquarters
Rahway, NJ
Founded
1891

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