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PENN Entertainment

Operates casinos, racetracks, and online betting

Director of Player Development

Customer SuccessUpdated on Nov 12
Full-timeLake Charles, LA, USAIn-person

About the Job

Requirements

  • Must be at least 21 years of age.
  • Must have a bachelor's degree from a four-year college or university, or a minimum of five years in a customer-service leadership role and/or training, or an equivalent combination of education and experience.
  • Must have a minimum of two years of casino guest service experience, including Player Development.
  • Must have excellent verbal, written, and interpersonal skills.
  • Must have technical proficiency and knowledge in Microsoft Word, Excel, and Outlook.
  • Must be able to present information and respond to questions from groups of managers, clients, customers, and the general public.
  • Must be able to interact with guests, staff, and colleagues and resolve problems and conflicts diplomatically and tactfully.
  • Must be able to perform arithmetic operations and compute rates, ratios, and percentages, and draw and interpret bar graphs.
  • Must have demonstrated ability to drive toward results.
  • Must be able to read and communicate verbally in English; written English communication may also be required.
  • Must be able to qualify for licenses and permits required by federal, state, and local regulations.
  • Must obtain First Aid/AED certification and successfully complete C.A.R.E. or TIPS training.

Responsibilities

  • Supervise and manage Player Development department staff; develop and manage operational goals and monitor performance and profit objectives.
  • Create efficient staff schedules while maintaining labor costs, meeting staffing objectives, and achieving guest satisfaction.
  • Assist with the department budget process, provide recommendations, ensure compliance with budget initiatives, and report budget concerns to the manager.
  • Develop and implement VIP player programs, events, and parties to build guest loyalty and encourage return visits.
  • Administer player coding and monitor team-member progress.
  • Prepare and distribute daily and weekly reports on scheduled VIP player property visits for the department, other departments, and management.
  • Work with Database to analyze trends, identify weaknesses, and incentivize active and inactive guests.
  • Partner with the Director of Marketing to coordinate opportunities between departments.
  • Assist players with hotel and restaurant reservations and other amenities when Hosts are absent.
  • Coach Hosts and provide pathways to help them achieve their goals.
  • Develop, implement, and monitor VIP player discretionary comping guidelines.
  • Make final decisions about valuable complimentaries based on recorded play, earned points, comp availability, and customer profitability.
  • Resolve VIP guest opportunities, conflicts, and complaints on the Company's behalf fairly and equitably.
  • Maintain confidentiality of player information, including names, contact details, level of play, wins, losses, and visit counts.
  • Represent the Company at VIP player outings, events, internal meetings, and external meetings and events.
  • Promote and demonstrate customer service standards, ensure team members follow them, address issues, and achieve department customer-service goals.
  • Enhance guest interactions by greeting guests, giving directions, answering questions, making announcements, and creating a positive atmosphere.
  • Ensure regulatory compliance within the area of responsibility and report potential issues to Executive Management or the General Manager.
  • Maintain strict confidentiality in departmental and company matters.
  • Develop and deliver staff training programs and administer rewards and recognition programs to maximize employee engagement.
  • Evaluate department team members and provide constructive performance feedback.
  • Recommend staffing, including interviewing and hiring, and plan, assign, and direct work and scheduling to meet business needs.
  • Manage work procedures and expedite workflow.
  • Manage employee performance through discipline, coaching, and counseling.

Desired Qualifications

  • Two years of hosting experience with an adequate customer following is preferred.
  • Strong client-interface and presentation skills are preferred.

About the Company

PENN Entertainment

Operates casinos, racetracks, and online betting

Penn Entertainment runs a nationwide network of casinos and racetracks and builds a strong online gaming and sports betting platform. It operates 42 casinos and racetracks across 19 states, alongside a digital sports betting and iGaming presence and sports media properties. Its products work by combining physical venues with online platforms so customers can bet, play casino games, or follow sports content across both in-person and digital channels, using a unified account and cross-channel experiences. Compared with competitors, the company differentiates itself with its large, diverse footprint and its omni‑channel approach that links land-based gaming, online wagering, and media partnerships into one ecosystem. The company’s goal is to lead the North American gaming industry by growing its community of players and expanding its integrated entertainment experiences across physical venues, online platforms, and media.

Company size
5,001-10,000
Company stage
IPO
Headquarters
Wyomissing, PA
Founded
1972

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