Brand Manager

Chase Auto is a leading provider of auto financing with a portfolio of more than $80 billion in assets and relationships with 75% of U.S. franchised automotive dealers. The business is part of the JPMorgan Chase franchise and serves auto dealers, consumers, and vehicle manufacturers. It offers a range of products and services to meet the financial needs of its clients from retail lending, captive financing, and floorplan products to cash management, private banking, and payment processing.

As the Tesla Brand Manager in Chase Auto, you will drive brand strategy and execution across various customer touchpoints. You will be responsible for leading the development and implementation of brand initiatives that align with our business objectives and enhance the customer experience.

Job responsibilities

• Bring structure, cadence, and accountability to the team's projects. Keep a single project tracker, run regular status reviews, record decisions and owners, and flag risks early.
• Manage the product and technology roadmap, prioritizing initiatives by business impact, customer experience, operational readiness, and portfolio performance.
• Work with the Brand Director and Auto support teams to build scalable, consistent processes that meet the unique needs of EV manufacturers.
• Lead initiatives end to end, from business design, project planning, and requirements through user acceptance testing (UAT), operational impact analysis, and deployment.
• Use the broader capabilities of JPMorgan Chase to support Tesla's growth objectives and strengthen the finance partnership.
• Work closely with Operations and CX teams, and manage stakeholder communication and deployment plans, so changes are ready to run and improve the customer and financing journey.
• Lead the team, as the main point of contact for reporting, analytics, and business insights and own recurring performance reporting (SLAs, performance to plan, and financial performance) and handle ad hoc analysis requests.
• Track Electric Vehicle (EV) industry, competitor, digital retailing, and portfolio trends to spot opportunities, close performance gaps, and inform program strategy.
• Help the team members who own these areas by supplying data, analysis, and draft materials for Executive Committee meetings, Business Unit Reviews, and strategic updates.
• Prepare client-facing presentations and reports, meeting agendas, and records of key program decisions with the OEM partner, making sure they follow contractual requirements.
• Help with pricing analysis and marketing work as needed.

 Required qualifications, capabilities and skills

• 5+ years of experience in program or project management, business analysis, or a related role in financial services or another matrixed organization.
• Proven ability to bring structure and accountability to multiple concurrent projects through tracking, status cadences, documented decisions, and early escalation of risks.
• Experience taking initiatives from concept to implementation, including business requirements, user acceptance testing, operational impact analysis, and deployment.
• Strong analytical and problem-solving skills, with experience building recurring performance reporting and turning data into clear insights and recommendations.
• Ability to partner across Operations, CX, Product, Technology, Risk, and Controls to drive alignment and deliver results.
• Clear, concise written and verbal communication skills, including drafting materials for senior audiences.
• High degree of ownership, organization, and attention to detail, with comfort in a fast-paced, evolving environment.
• Advanced Excel and PowerPoint skills.

Preferred qualifications, capabilities and skills

• Experience working with OEMs, private label captive finance companies, co-brand partnerships, or direct-to-consumer digital platforms.
• Familiarity with credit, risk, compliance, controls, and governance frameworks.
• Experience with business cases, portfolio performance, or P&L analysis.
• Experience with data and visualization tools (e.g., SQL, Tableau, Alteryx) or project management tools (e.g., Jira).
• Bachelor's degree in Business, Finance, or a related field; PMP or similar certification a plus.

Base Pay/Salary: New York,NY $128,250.00-$195,000.00