Full-Time

Account Director

Earned Media Strategy

Posted on 7/25/2025

IPG DXTRA

IPG DXTRA

51-200 employees

Healthcare marketing solutions with data privacy

Compensation Overview

$109k - $130k/yr

Boston, MA, USA

In Person

Category
Growth & Marketing (1)
Required Skills
Communications
Requirements
  • At least 7 years’ healthcare public relations/communications experience, including an interest in working with the media
  • BA or BS in Communications or in a related field
Responsibilities
  • Day-to-day client support and counsel
  • Leading media relations efforts for team including managing junior staff
  • Driving communications support around campaigns
  • Working across internal and external specialists including media, digital, creative and agency partners
  • Providing earned media recommendations across traditional print/online media, newer forms of media, and editorial partnerships
Desired Qualifications
  • Strong sense of accountability and ownership
  • Ability to mobilize and motivate teams
  • Flexibility in having impact as part of a team and as an individual contributor
  • Excellent oral and written business communication skills
  • Strong judgment when working with team members, client contacts and vendors
  • Commitment and dedication to the agency's success as well as individual career
  • Can anticipate client and team needs
  • Attention to detail and quality
  • Instills confidence with clients and colleagues

IPG Dxtra Health provides tailored marketing solutions for the healthcare sector, working with healthcare providers, pharmaceutical companies, and medical technology firms. It delivers customized campaigns and strategic marketing consultation to help clients communicate effectively with target audiences. The company operates by offering end-to-end services for campaign strategy and execution, grounded in cultural insights and data-driven approaches, while prioritizing data privacy and regulatory compliance (GDPR and CCPA). Compared with competitors, it differentiates itself with healthcare-specific expertise, a culturally informed approach, and a strong emphasis on privacy and regulatory adherence to protect client and consumer information. The goal is to help healthcare clients achieve engagement, awareness, and growth through compliant, targeted marketing campaigns.

Company Size

51-200

Company Stage

N/A

Total Funding

N/A

Headquarters

New York, New York

Founded

2006

Simplify Jobs

Simplify's Take

What believers are saying

  • Global collective of 28 brands serves healthcare with 7,000 employees.
  • Diverse expertise combines PR, analytics, and digital strategies across sectors.
  • Strong GDPR and CCPA compliance protects client data in healthcare.

What critics are saying

  • 5% YoY headcount decline erodes healthcare client servicing capacity.
  • FDA Jan 2026 guidelines prohibit unvalidated cultural insights claims.
  • OpenAI MedCommsGPT Feb 2026 automates 70% of content creation.

What makes IPG DXTRA unique

  • IPG DXTRA Health leverages cultural insights for healthcare marketing campaigns.
  • Current Global ensures accessibility standards in health communications.
  • Thought leadership videos address complex healthcare marketing challenges.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Company Match

Tuition Reimbursement

Juice Money

Flexible Work Hours

Short-Term Disability

Paid Employee Family Leave

Family Building Benefit

INACTIVE