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Truist Bank

Runs banking and lending for people and businesses

Liquidity Product Manager - Wealth

Product ManagementConfirmed live in the last 24 hours
Full-timeCharlotte, NC, USANo salary listedIn-person

About the Job

Requirements

  • A bachelor's degree in a related field, or an equivalent combination of education and related work experience.
  • At least 5 years of relevant financial services or consulting firm experience working on teams responsible for strategic planning, product management, sales force effectiveness, and industry analysis.
  • Strong product management, design, and development skills.
  • Knowledge of Treasury Solutions products and applications.
  • Strong analytical and problem-solving skills.
  • Ability to interact with senior management and clients.
  • Strong verbal, written communication, and presentation skills.
  • Strong financial and competitive analysis skills.
  • Demonstrated proficiency in basic computer applications such as Microsoft Office software products.

Responsibilities

  • Plan, promote, manage, and coordinate activities for the assigned product portfolio, ensuring synergy with related product line managers to meet objectives.
  • Manage product line direction through ongoing assessment of current products, pricing, and market position.
  • Develop and evaluate opportunities for new products or line extensions, and identify new target markets and related strategies.
  • Support development of new products and line extensions in accordance with established product development processes.
  • Manage development, execution, and maintenance of product profit and loss and the product family business plan, including current market information, sales and gross profit margin history, year-to-date actuals and projections, market position, sales channels and competitive strategies, pricing, market share, and product lifecycle and evolution plans.
  • Provide or present monthly, quarterly, and annual product line update reports as directed.
  • Encourage continuous process improvement by developing ways to assess and maximize opportunities for change.
  • Manage development of pricing strategies, discount structures, and guidelines across sales channels and target markets, analyzing market, competitive, segment, revenue, cost, profitability, and product strategy data.
  • Manage development of volume forecasts based on historical trends, the market environment, the business plan, and pricing strategy impacts.
  • Participate in prioritizing product line development and promotional projects in partnership with sales partners.
  • Support sales through joint sales calls to key clients; proposal and bid volume pricing; development assistance; trade show support; and conference calls.
  • Monitor competition and other market forces affecting the product line through networking and research.
  • Mentor junior product associates and analysts.
  • Follow applicable policies and procedures and proactively escalate issues and risks to senior leadership.

Desired Qualifications

  • A Master of Business Administration.
  • In-depth and broad knowledge of Treasury Solutions products and applications.
  • Certified Treasury Professional designation and/or Accredited Automated Clearing House Professional certification.
  • Creative problem-solving ability and demonstrated marketing and research skills.

About the Company

Truist Bank

Runs banking and lending for people and businesses

Truist Bank runs consumer and commercial banking for households, small businesses, and larger companies across the United States. Its services connect everyday accounts and borrowing with business cash management and wealth planning through the wider Truist group. Customers manage money through branches and digital banking, while businesses use the bank to collect payments, move funds, and finance operations. It earns interest on loans and fees for banking and trust services, with brokerage and investment advice handled by separate affiliates. The Truist brand emerged from the BB&T and SunTrust merger in 2019, and the bank is headquartered in Charlotte, North Carolina.

Company size
10,001+
Company stage
IPO
Headquarters
Charlotte, NC
Founded
2019

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