Full-Time

SEO Manager

Updated on 5/17/2024

Autotrader.ca

Autotrader.ca

1,001-5,000 employees

Digital automotive marketplace and dealer services

Automotive & Transportation

Senior

Canada

Required Skills
SEO
Requirements
  • 5+ years of experience in search engine optimization
  • Deep understanding of search engine algorithms, ranking factors, and search engine guidelines
  • Experience with SEO tools like Google Search Console, Bing Webmaster Tools, Screaming Frog, Ahrefs/Semrush/Moz
  • Strong project management skills
  • Experience working with a content management system (CMS) or TinyMCE
  • Knowledge and experience in web accessibility/AODA and WCAG guidelines
Responsibilities
  • Develop and execute a comprehensive SEO strategy
  • Collaborate with product managers to integrate SEO best practices
  • Monitor and analyze content performance and competitive landscape
  • Stay up to date with industry trends and algorithm updates
  • Create and manage tickets for SEO developers
  • Assist with QA/desk checks for various device types and viewports
  • Document website changes and report outcomes and insights

AutoTrader.ca operates as a comprehensive automotive marketplace that also provides dealership websites and various digital marketing products, like inventory management solutions. This company stands out due to its emphasis on creating a fully integrated digital retail experience, which offers consumers and dealers powerful advertising services and access to a vast audience of car shoppers. By prioritizing a user-friendly platform and leveraging rich data insights to enhance user experiences, AutoTrader.ca is undoubtedly a pioneering entity in transforming automotive sales digitally.

Company Stage

N/A

Total Funding

N/A

Headquarters

Toronto, Canada

Founded

1975

Growth & Insights
Headcount

6 month growth

0%

1 year growth

8%

2 year growth

24%