Business Development Representative - Baton Rouge / Lafayette Region

MINIMUM QUALIFICATIONS REQUIRED:

Responsibilities

• Identify and engage potential leads through outbound prospecting, cold outreach, social selling, and participation in industry events
• Develop and execute marketing campaigns across digital, social media, and print channels to promote products and services
• Market Research and Analysis: Conducting research to identify target audiences, consumer trends, and competitor activities is a key responsibility. Insights from this research inform marketing strategies and help the company adapt to changing market conditions

Skills and Qualifications

• Skilled in lead generation, account-based marketing, digital advertising, CRM management, client relationship development, and brand growth strategies that drive measurable revenue.
• Implement and execute the network marketing strategy by promoting River Oaks Hospital to organizations to educate them on our services.
• Develop and establish relationships with local organizations/ hospitals/providers to generate new sources of referral business.
• Maintain and build upon existing relationships with current organizations/ hospitals/providers to ensure continual referral business.
• Maintain updated documentation of all interactions with businesses and provide updates to the Director for review.
• Assist with the organization and oversight of business-related events by ensuring all aspects run smoothly. (Ex. trade shows, community engagement, networking, etc.)
• Complete additional projects and tasks pertaining to the job as assigned.

• Experienced in building long-term partnerships with businesses across our industry while maintaining the personalized service and values that we are known for.

• Exceptional verbal and written communication skills with the ability to convey complex ideas clearly and persuasively
• Self-motivated, resilient, and adaptable, with a proactive mindset and ability to overcome objections and adapt strategies based on performance data
• Creativity and problem-solving skills to develop engaging marketing content and campaigns
• Analytical skills to interpret market data and campaign metrics

• Education: Bachelor’s degree in marketing, business or related field required. Experience may be evaluated on a case-by-case basis in lieu of a degree.
• Experience: Prior marketing and/or sales experience within a behavioral healthcare setting preferred. 3 years minimum documented experience in referral development, account management, sales growth, and physician relationships preferred.
• Licensure/Certification: Must possess a valid Driver’s License
• Exceptional verbal and written communication skills with the ability to convey complex ideas clearly and persuasively
• Self-motivated, resilient, and adaptable, with a proactive mindset and ability to overcome objections and adapt strategies based on performance data
• Creativity and problem-solving skills to develop engaging marketing content and campaigns
• Previous experience in a psychiatric hospital or related human service field preferred
• Identify and engage potential leads through outbound prospecting, cold outreach, social selling, and participation in industry events
• Develop and execute marketing campaigns across digital, social media, and print channels to promote products and services
• Market Research and Analysis: Conducting research to identify target audiences, consumer trends, and competitor activities is a key responsibility. Insights from this research inform marketing strategies and help the company adapt to changing market conditions

BENEFITS HIGHLIGHTS:

· Challenging and rewarding work environment

· Competitive Compensation & Generous Paid Time Off

· Excellent Medical, Dental, Vision and Prescription Drug Plans

· 401(K) with company match and discounted stock plan

· Career development opportunities within UHS and its 300+ Subsidiaries!

· More information is available on our Benefits Guest Website: benefits.uhsguest.com