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Publicis Groupe

Runs advertising and digital transformation services

Global Media Strategy Director

Growth & MarketingConfirmed live in the last 24 hours
Full-timeLondon, UKNo salary listed

About the Job

Requirements

  • Significant experience within a media agency environment, ideally in a global or regional strategic role.
  • Ability to build relationships and influence senior stakeholders.
  • Ability to combine data, research and insight to tell compelling stories and create clear strategic narratives.
  • Ability to collaborate and bring diverse teams together around a common goal.
  • Ability to navigate ambiguity and create clarity.
  • Proactive, self-starting mindset and ownership of complex projects.
  • Ability to simplify complex ideas and present them clearly, engagingly and persuasively.
  • Ability to balance multiple priorities in a fast-paced environment.
  • Curiosity, analytical thinking, and willingness to challenge assumptions.
  • Strong strategic planning and communications expertise.
  • Strong analytical and problem-solving capabilities.
  • Experience translating complex datasets into actionable business recommendations.
  • Deep understanding of media strategy across traditional and digital channels.
  • Strong stakeholder management and influencing skills.
  • Organisational and project management abilities.
  • Advanced PowerPoint and Excel skills.

Responsibilities

  • Act as the primary strategic partner for senior LEGO stakeholders, providing expert consultancy and guidance.
  • Develop and lead annual global media and communications strategies grounded in insight, data and audience understanding.
  • Connect priorities across LEGO Global Marketing and Our LEGO Agency to ensure seamless and effective delivery.
  • Translate global strategic direction into actionable frameworks for regional and local teams.
  • Collaborate with investment, audience and insights, offline, and digital specialists to deliver integrated solutions.
  • Develop global media playbooks, planning frameworks and strategic toolkits used across markets.
  • Create audience, research and insight-led outputs that inform business and marketing decisions.
  • Champion innovation, challenge conventional thinking, and help drive LEGO's transformation agenda.
  • Support growth of the wider Publicis One LEGO team by sharing expertise, building culture and supporting cross-functional collaboration.

Desired Qualifications

  • Experience in family marketing, entertainment, gaming, retail or consumer-brand categories.
  • Understanding of LEGO's business and audience ecosystem.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

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