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Full-Time

Senior Growth Marketing Manager

Creative Strategy

Posted on 9/5/2024

Elevate Labs

Elevate Labs

51-200 employees

Offers personalized cognitive skills training app

Education
Entertainment
Gaming

Senior, Expert

Remote in USA

Category
Growth Marketing
Growth & Marketing
Required Skills
Tableau
Marketing
Looker
Data Analysis
Requirements
  • 5+ years in media buying and creative strategy roles (combined), with 1+ years in an in-house environment
  • Experience with social media platforms (Meta, Twitter, LinkedIn, Pinterest, TikTok, Snap) in a marketing capacity
  • Deep understanding of how to automate processes and improve creative testing velocity while not sacrificing the quality of creative concepts
  • Strong track record of developing performant ad concepts, and skilled at taking creative ideas from 0 to 1 with minimal oversight
  • Knowledge in data analysis and digital marketing KPIs (CTR, CPA, ROAS) with the ability to make data-driven decisions using data analytic tools such as Excel, Gsheet, Tableau, Looker, etc.
  • Exceptional copywriting skills and attention to detail
  • Cross-functional collaborator with highly effective communication skills
  • Go-getter and master researcher - proactively seek solutions and knowledge
Responsibilities
  • You will champion visionary creative strategy and initiatives that push the boundaries of innovation and velocity to grow our brands’ market presence to new heights.
  • You will build strategic creative roadmaps and hypotheses that are based on paid social trends, testing results, and audience segmentations.
  • You will lead cross-functional creative discussions around creative performance data, strategic insights, and creative ideas, melding rigorous data analytics with creative thinking and industry best practices.
  • You will write effective creative briefs and performant ad copy/scripts.
  • You will bring optimism, positivity, and efficacy in working relationships and meeting facilitation with cross-functional stakeholders.
  • You will continually look for ways to streamline the creative development process and reduce turnaround time.

Elevate Labs is distinguished for its dedication to cognitive enhancement through its brain training app, which has received accolades such as Apple's App of the Year. The company collaborates with experts to develop over 40 specialized games that foster skills in reading, writing, speaking, memory, and mathematics. This focus on research-based development and recognition by industry leaders makes it a dynamic place to work for those passionate about leveraging technology for mental fitness and educational growth.

Company Stage

Series B

Total Funding

$7.1M

Headquarters

San Francisco, California

Founded

2014

Growth & Insights
Headcount

6 month growth

5%

1 year growth

5%

2 year growth

15%
Simplify Jobs

Simplify's Take

What believers are saying

  • Working at Elevate Labs offers the opportunity to be at the forefront of mental fitness technology, a rapidly growing field.
  • The company's commitment to scientific research and data-driven approaches ensures that employees are contributing to evidence-based solutions.
  • Elevate Labs' innovative use of gamification can lead to high user engagement and satisfaction, reflecting positively on the company's success.

What critics are saying

  • The niche focus on cognitive training may limit the company's market reach compared to broader wellness platforms.
  • Dependence on user data for personalized training programs raises privacy and security concerns.

What makes Elevate Labs unique

  • Elevate Labs focuses on cognitive training and mental fitness, setting it apart from general wellness apps that do not specialize in brain health.
  • The company's use of personalized training programs based on user data provides a tailored experience that many competitors lack.
  • Elevate Labs leverages scientific research and gamification to make cognitive training engaging and effective, unlike traditional methods.

Benefits

Competitive salary and equity

Medical, dental, and vision insurance for you and your family

Distributed team flexibility, with a home-office stipend and co-working reimbursement

Annual learning, wellness, and travel stipends

Generous PTO, flexible sick leave, and paid parental leave