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Product Marketing Manager
Confirmed live in the last 24 hours
San Diego, CA, USA
Experience Level
Desired Skills
Data Analysis
Google Analytics
  • Drive product adoption - accelerate product growth through GTM campaigns you create for Gretel's tools suite. You will represent our products to our users and customers through the GTM initiatives you drive
  • Understand our customers/users - create personas by understanding user requirements, pain points and compelling use cases for synthetic data, data classification and transformation
  • Become a market expert - develop an understanding of developer workflows, how developers work with data and where our products fit. Become an expert on the synthetic data market as it emerges through market analysis, competitive intelligence and evolving ecosystem dynamics
  • Craft new messaging - develop creative messaging for a new market category, create narratives for each stage of the customer journey, clearly differentiate Gretel against our competitors and communicate value to our audiences
  • Help create the voice for our products - collaborate with different teams at Gretel to develop creative, compelling narratives for our audiences (e.g. for campaigns, blogs, workshops, webinars and other external facing content). Collaborate with our product and marketing teams to develop and iterate nurture campaigns to grow activation and conversion metrics
  • 5+ years of relevant product or growth marketing experience with a developer-focused B2B SaaS product or services built and delivered in a public cloud
  • Prior experience working at product-led growth companies, freemium business models or analytics tools like Google Analytics and Heap
  • Outstanding written and verbal communication skills with attention to detail in your writing
  • Experience creating new, persuasive narratives and measuring user sentiment to discover effective pathways across user/buyer journeys
  • Experience testing and iterating data-driven experiments to make decisions and inform strategies
Desired Qualifications
  • Ability to understand and balance the intersections of technical products, data and privacy implications
  • Experience marketing ML/AI, developer tools, data or technical audiences
  • Ability to work effectively and positively with various stakeholders, viewpoints and topic areas
  • Ability to prioritize work in startup environment on fast-moving projects and teams
  • Computer science or technical degree is a plus

11-50 employees

Synthetic data API software
Company Overview
Gretel is on a mission to seek out elegant, composable abstractions that enable scalable, flexible data sharing.‍ Gretel's APIs enable developers to fine-tune custom AI models and generate synthetic data that's as good or better than what they already have.
  • Healthcare
  • Phone & internet
  • WFH
  • Flexible PTO
  • Home office stipend
  • 401k