Webinar Marketing Manager @ Dialpad

About Dialpad

Ai that means business

Dialpad pioneered the first Ai-powered customer communications platform that now serves as the secure foundation for all Dialpad products. By bringing all conversations together in one place, businesses of all sizes in any industry can instantly unlock the power of Ai to unite people, automate tasks, streamline workflows, collect data-driven insights, and turn conversations into opportunities that drive growth. Supported by notable investors like Andreessen Horowitz, Google Ventures, and ICONIQ, Dialpad is a dynamic force in AI technology with a rapidly expanding presence. Visit dialpad.com to learn more.

Your role

We are seeking a strategic Webinar Marketing Manager to spearhead Dialpad’s global digital webinar strategy. This pivotal role will oversee the planning, execution, and performance of webinar campaigns, leveraging them as a key channel to drive awareness, engagement, educate prospects, and support lead and pipeline generation efforts.

What you’ll do

Develop and execute a comprehensive webinar marketing strategy aligned with Dialpad’s business objectives, focusing on brand awareness, lead generation, and pipeline acceleration.
Collaborate closely with product marketing, demand generation, content, creative, and sales teams to plan and execute webinar programs that align with campaign calendars and goals.
Own the webinar marketing calendar and strategy, overseeing the entire lifecycle from planning and promotion to execution and follow-up, ensuring maximum attendee engagement and conversion.
Coordinate with internal and external speakers, partners, customers, and vendors as needed to enhance webinar content and reach.
Manage a quarterly budget and develop comprehensive promotion plans for webinars, leveraging various channels to maximize audience reach and engagement, ensuring effective coordination with third-party vendors.
Utilize data-driven insights to optimize webinar performance, track KPIs, and provide regular reporting on webinar effectiveness to stakeholders.
Ensure consistent messaging, branding, and quality across all webinar content and communications.
Stay current on industry trends, competitor activities, and customer insights to continuously improve webinar strategies and tactics.

Skills you’ll bring

3-5 years of experience in B2B marketing, with a strong focus on digital event strategy and execution.
Proven track record of planning and delivering successful webinar programs that drive engagement and lead generation.
Excellent project management skills with the ability to manage multiple webinars simultaneously and deliver on deadlines.
Experience working with marketing tech stack platforms such as ON24, Marketo, Salesforce, Outreach, etc.
Analytical mindset with proficiency in using data to measure performance, optimize strategies, and drive results.
Strong communication and collaboration skills, able to work effectively with cross-functional teams and external stakeholders.
Experience in the technology or SaaS industry is preferred; familiarity with UCaaS or CCaaS solutions is a plus.
Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.

Dialpad benefits and perks

Benefits, time-off, and wellness

An apple a day keeps the doctor away—and it doesn’t hurt that we offer flexible time off and great options for medical, dental, and vision plans for all employees. Along with that, employees also receive a monthly stipend to help cover your cell phone bill, home internet bill, and we reimburse for gym membership costs, a variety of wellness events, and more!

Professional development

Dialpad offers reimbursement for expenses related to professional development, up to an annual limit per calendar year.

For exceptional talent based in British Columbia, Canada the target base salary range for this position is posted below. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the target range for new hire salaries for the position. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process. Please note that the compensation details listed in British Columbia role postings reflect the base salary only, and do not include bonus, equity, or benefits.

British Columbia, Canada Salary Range

$89,000—$110,000 CAD

Culture
We’ve been named a Top Workplace seven times, and a big part of this is because of our collaborative culture that elevates our teammates, celebrates wins, and brings together passion and talent.

Compensation and equity
Teamwork makes the dream work, and Dialpad offers competitive salaries in addition to stock options because each and every Dialer participates in our success.

Diversity, Equity, and Inclusion (DEI) at Dialpad

At Dialpad, we are passionate about Doing the Right Thing. This means we are committed to building a values-driven culture that celebrates identity, inclusion and belonging. As a global company, it’s our responsibility to come together to create a culture where all Dialers can Work Beautifully, Delight Our Users, and Innovate Continuously to bring our world-class product to life.

Every Voice Matters at Dialpad. We build community through our Employee Resource Groups, company-wide celebrations, service days, and a robust internal learning & development program focused on the success of our Dialers.

Don’t meet every single requirement? Studies have shown that women and marginalized groups are less likely to apply to jobs unless they meet every single qualification. At Dialpad we are dedicated to building an inclusive and authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyways. You may be just the right candidate for this or other roles.

Dialpad is an equal-opportunity employer. We are dedicated to creating a community of inclusion and an environment free from discrimination or harassment.

Compensation Overview

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