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Chain Reaction

Digital marketing agency offering data analytics

Digital Marketing Specialist

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timeDubai - United Arab EmiratesNo salary listedIn-person

About the Job

Requirements

  • Minimum 3–4 years of experience in digital marketing, social media management, or paid media.
  • Strong working knowledge of social media and digital advertising platforms.
  • Experience running paid advertisements on Meta, TikTok, Google, Snapchat, and similar platforms.
  • Working awareness of search engine optimization, email marketing, and website performance metrics.
  • Experience in campaign setup, targeting, budgeting, testing, and optimization.
  • Ability to plan monthly content and campaign calendars.
  • Bilingual ability in Arabic and English is required.
  • Ability to manage multiple projects and priorities.

Responsibilities

  • Oversee and coordinate digital activities across social, paid media, and related digital channels.
  • Ensure alignment across social media, paid advertisements, search engine optimization, email marketing, website performance, and public relations integration.
  • Manage and grow social media accounts across platforms.
  • Develop monthly social media and campaign plans.
  • Generate creative content ideas aligned with campaign and brand objectives.
  • Launch, manage, and optimize paid campaigns to achieve performance targets.
  • Handle advertisements across platforms including Meta, TikTok, Google, Snapchat, and similar channels.
  • Monitor campaign performance and recommend optimizations based on data.
  • Track digital and social media trends and apply best practices.
  • Coordinate with creative, content, and public relations teams on campaign execution.
  • Support content production and attend on-ground shoots when required.
  • Work with agencies and internal stakeholders to ensure proper campaign delivery.
  • Prepare performance reports and channel insights.

Desired Qualifications

  • Content production or on-ground shoot experience.
  • Experience in the automotive industry.

About the Company

Chain Reaction

Digital marketing agency offering data analytics

Chain Reaction is an integrated digital marketing agency that offers SEO, PPC, social media, content creation, video production, web development, data analytics, and consultancy to brands in the MENA region. It designs multi-channel campaigns by aligning client goals with audiences and uses data analytics to optimize performance in real time, aiming to increase visibility, engagement, and conversions while lowering cost per acquisition. Its regional focus, early role as a Google and Facebook partner, 200+-person team across Dubai, Abu Dhabi, Amman, Riyadh, and Cairo, and 2025 acquisition by Publicis Groupe Middle East differentiate it from competitors. Its goal is to help brands in the MENA region grow online and achieve higher ROI through data-driven marketing supported by Publicis resources and network.

Company size
201-500
Company stage
Not listed
Total funding
Not listed
Headquarters
Dubai, United Arab Emirates
Founded
2010

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