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UnitedHealth Group

Runs health insurance, care and pharmacy services

Content and Sales Enablement Specialist

Copywriting & Creative WritingConfirmed live in the last 24 hours
Full-timeMakati, Metro Manila, PhilippinesNo salary listed

About the Job

Requirements

  • At least 3 years of marketing experience, focused on content creation.
  • Experience writing white papers, articles, blogs, and social media content.
  • Ability to organize and manage a high volume of tactics from concept through execution and optimization.
  • Ability to work with multiple stakeholders and build working relationships.
  • Demonstrated project-management ability.
  • Comfort with ambiguity and the ability to shift projects and strategies as the business landscape changes.

Responsibilities

  • Use creative briefs and messaging guides to draft articles, blogs, white papers, LinkedIn posts, infographics, and case studies.
  • Manage the creation of event assets, including booth designs, event materials, and social media content.
  • Repurpose long-form content, such as white papers, into short-form assets such as LinkedIn posts, infographics, and short articles.
  • Create and maintain sales toolkits.
  • Manage the creation and distribution of the monthly sales newsletter.
  • Complete content briefs for website creation and updates.
  • Build and update bills of materials, such as decks, one-pagers, and FAQs, using approved messaging and creative briefs.
  • Create battle cards using completed research and approved inputs.
  • Manage and maintain the Sales Hub.
  • Manage the annual audit of sales and marketing materials, including assigning assets to product marketers for review, tracking feedback, applying edits, and maintaining an asset tracker with last review dates and legal approval status.
  • Maintain and manage the archive of marketing and sales assets.
  • Track asset usage and performance metrics.
  • Maintain and update team standard operating procedures.
  • Manage editorial calendars and content trackers.
  • Apply brand, legal, and compliance edits after approvals are received.
  • Comply with the employment contract, company policies and procedures, and directives, which may include reassignment to different work locations, teams, or shifts and changes to work arrangements.

Desired Qualifications

  • Experience designing PowerPoint presentations.
  • Experience marketing to provider and health plan or insurance organizations.
  • Experience supporting sophisticated sales organizations and fast-paced technology marketing teams.

About the Company

UnitedHealth Group

Runs health insurance, care and pharmacy services

UnitedHealth Group runs health insurance and clinical care services for individuals, employers and government programs through UnitedHealthcare and Optum. UnitedHealthcare sells medical benefits for working people, retirees and people covered by public programs, including Medicare and Medicaid. Optum operates medical practices, manages prescription drug benefits and builds software that helps healthcare organizations handle clinical and administrative work. The group earns revenue from insurance premiums, care contracts, pharmacy products and service fees. UnitedHealth Group was incorporated in 1977 and is headquartered in Eden Prairie, Minnesota.

Company size
10,001+
Company stage
IPO
Headquarters
Eden Prairie, MN
Founded
1977

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