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Full-Time

Director – Product Marketing

Security

Confirmed live in the last 24 hours

Fastly

Fastly

1,001-5,000 employees

Edge cloud computing services provider

Data & Analytics
Cybersecurity
Enterprise Software

Compensation Overview

$211.4k - $264.2kAnnually

+ Equity + Bonus

Senior, Expert

San Francisco, CA, USA

Hybrid role requiring in-office presence 2-3 days per week.

Category
General Marketing
Growth & Marketing
Required Skills
Sales
Salesforce
Marketing
Looker
Requirements
  • 12+ years of high tech product marketing experience with 3+ years of management experience
  • Infrastructure software product marketing experience a must - application security, cloud security, and experience supporting a platform offering all a strong plus
  • Excellent written and verbal communication skills with the ability to communicate effectively with senior leadership, analysts, and a highly technical customer base
  • Prior experience translating technical concepts and descriptions into compelling value propositions for different audiences; ability to see through buzzwords and distill differentiators into clear, concise prose
  • Ability to think creatively and come up with novel concepts for engaging customers; willing to try bold experiments to learn and iterate
  • Ruthless focus on empirical evidence to evaluate efficacy and optimize for ROI on efforts
  • Ability to use infrastructure software products “hands-on” and support GTM efforts as a user tester
  • Understanding of complex enterprise sales cycles and B2B SaaS packaging
  • Proven track record of execution on key initiatives/programs
  • Proficiency in Marketo, Salesforce & reporting tools like Looker
  • Bachelor's degree in Marketing, Communications, Business, or a related field
Responsibilities
  • Work with key stakeholders to create a go-to-market strategy that drives accelerated growth across Fastly’s security portfolio with tangible success outcomes
  • Develop a deep understanding of our target audience (goals, constraints, responsibilities), key pain points, Fastly’s unique value propositions, and the competitive landscape
  • Empathize with and understand the technical, “on-the-ground” challenges our customers face, communicating the value of our security portfolio through the customer’s perspective and in their language
  • Lead your team in creating messaging, collateral, and sales training while continually iterating to improve. Provide meaningful guidance and feedback on your team’s work while also owning core deliverables yourself
  • Work with our Content Marketing and Corporate Communications teams to support ongoing thought leadership initiatives for security
  • Partner closely with our Analyst Relations team to build and deliver compelling analyst pitches while also driving responses for tier one analyst surveys
  • Work with technical experts across our Product Management and Security Research teams to build consumable content that resonates with a highly technical audience
  • Partner with our Marketing Operations team to monitor and report out on the success of our security go-to-market efforts on a quarterly basis, driving provable improvements on an ongoing basis
  • Coach, mentor and develop your team

Fastly provides edge cloud computing services that process data closer to where it is needed, which helps reduce delays in data transmission. This makes applications faster and more efficient for clients such as media companies, e-commerce platforms, and financial services. Fastly's platform includes tools like the Edge Compute Language for running custom code at the network's edge, and API services that allow easy integration of its offerings into client applications. Unlike many competitors, Fastly operates on a subscription-based model where clients pay based on their usage, which includes data processed and API requests. The company's goal is to help businesses deliver content quickly and securely, positioning itself for growth in the expanding cloud computing market.

Company Stage

Series F

Total Funding

$219M

Headquarters

San Francisco, California

Founded

2011

Growth & Insights
Headcount

6 month growth

2%

1 year growth

10%

2 year growth

22%
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Simplify's Take

What believers are saying

  • Fastly's recognition as a Gartner Peer Insights Customers’ Choice for six consecutive years underscores its strong market position and customer satisfaction.
  • The enhancement of its Managed Security Service with Bot Management and a rapid SLA demonstrates Fastly's commitment to addressing complex cybersecurity challenges.
  • Fastly's diverse client base, including media, e-commerce, and financial services, provides stability and growth opportunities in various sectors.

What critics are saying

  • The multiple securities class action lawsuits filed against Fastly could lead to significant financial and reputational damage.
  • The competitive edge computing market requires continuous innovation, and any lag could result in loss of market share.

What makes Fastly unique

  • Fastly's edge computing model significantly reduces latency by processing data closer to the end user, unlike traditional cloud services that rely on centralized data centers.
  • The company's Edge Compute Language allows clients to run custom code at the edge, providing a unique advantage in optimizing and securing web applications.
  • Fastly's industry-leading 30-minute time-to-notify SLA for critical security incidents sets it apart in the cybersecurity landscape.