Full-Time

Marketing Program Manager

Confirmed live in the last 24 hours

Plaid

Plaid

1,001-5,000 employees

Connects financial accounts to apps securely

Compensation Overview

$118.8k - $164k/yr

Mid, Senior

Company Historically Provides H1B Sponsorship

San Francisco, CA, USA

Category
Project Management
Business & Strategy
Required Skills
Marketing
Asana
Requirements
  • Bachelor’s Degree in Marketing, Business, or a related field (or equivalent experience).
  • 3-5 Years of Experience working on a marketing or design team, with a proven track record of supporting and executing marketing initiatives.
  • Impeccable attention to detail, ensuring high-quality execution and consistency across all aspects of campaign delivery.
  • Exceptional multitasking abilities, with a demonstrated capacity to manage and prioritize multiple marketing campaigns simultaneously.
  • Strong interpersonal skills, with the ability to influence, motivate, and build relationships with cross-functional stakeholders at all levels.
  • Comfortable with change and ambiguity, adapting quickly and proactively in fast-paced, evolving environments.
  • Curious and solution-oriented, with a continuous drive to learn, solve problems, and improve processes.
  • Commitment to improvement, consistently seeking opportunities to make things better and enhance team and campaign performance.
Responsibilities
  • Develop and Execute Workback Plans: Design and manage comprehensive workback plans for integrated marketing campaigns that align with business objectives. Ensure all tasks, timelines, and resources are coordinated to increase brand awareness and drive revenue growth.
  • Resourcing and Capacity Management: Assess and allocate resources effectively across marketing programs, ensuring the appropriate capacity to meet deadlines and deliverables. Proactively identify and address any resource gaps.
  • Stakeholder Communication and Updates: Serve as the primary point of contact for stakeholders, providing regular updates on campaign progress, performance metrics, and any issues that may arise. Ensure alignment across teams and transparency in communications.
  • Meeting Organization and Facilitation: Organize and facilitate cross-functional meetings, ensuring that discussions are focused, productive, and aligned with campaign goals. Drive decision-making and keep teams on track to meet objectives.
  • Milestone Identification and Dependency Management: Identify key milestones within each program and manage dependencies across teams to ensure timely execution. Proactively anticipate and mitigate any risks to campaign timelines.
  • Relationship Building and Collaboration: Build and maintain strong relationships with internal teams (e.g., creative, product marketing, legal) to foster collaboration and ensure alignment on campaign goals.
  • Creative Team Liaison: Collaborate closely with the creative team to ensure that marketing assets are delivered on time and meet quality standards. Provide clear briefs and feedback to align creative outputs with campaign objectives.
  • Continuous Process Improvement: Continuously evaluate and refine program management processes, frameworks, and tools to improve efficiency, scalability, and overall effectiveness. Implement best practices to enhance team performance and campaign outcomes.
  • Proficiency in Project Management Tools: Utilize project management tools (e.g., Asana, Monday, or similar) to track progress, manage tasks, and ensure the successful execution of marketing programs. Maintain organized and up-to-date documentation of all project activities.
Desired Qualifications
  • Has worked with project management tooling (Monday.com, Asana, etc.)

Plaid simplifies financial data management for individuals and businesses by connecting various financial accounts to apps and services. Its main product is a set of APIs that allow developers to integrate financial data into their applications, enabling users to track spending, initiate payments, and access financial services all in one place. Plaid serves a wide range of clients, including app developers and financial institutions, and is used by popular apps like LendingTree and Square. Unlike many competitors, Plaid focuses on providing a comprehensive suite of APIs that cover various financial use cases, ensuring secure and seamless data sharing. The company's goal is to enhance the way users interact with their financial information, making it easier for clients to offer reliable financial services.

Company Size

1,001-5,000

Company Stage

Late Stage VC

Total Funding

$1.3B

Headquarters

San Francisco, California

Founded

2013

Simplify Jobs

Simplify's Take

What believers are saying

  • Plaid raised $575 million, indicating strong investor confidence.
  • Embedded finance trends expand Plaid's market reach into non-financial platforms.
  • Open banking regulations in Asia and Latin America offer new expansion opportunities.

What critics are saying

  • Increased competition from startups offering similar services at lower costs.
  • Regulatory scrutiny on data privacy may increase compliance costs.
  • Delay in IPO plans and valuation drop may impact investor confidence.

What makes Plaid unique

  • Plaid offers developer-friendly infrastructure for seamless financial data integration.
  • Plaid's APIs cover transactions, authentication, and identity verification, among other services.
  • Plaid connects financial accounts to apps, enabling secure data sharing and management.

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Benefits

We've got you covered: From medical, life, and 401ks, we’re here to support your physical, mental, and financial wellbeing.

Everyone is an owner: We want everyone to feel ownership over their work - literally, which is why we offer equity to full-time Plaids.

Vacation your way: We want to make sure you have time to meet your personal needs with unlimited PTO and two weeks of synchronous, company-wide vacation.

Grow your skills: Every Plaid is in control of their career development with our learning stipends, tools, and trainings.

Growth & Insights and Company News

Headcount

6 month growth

-1%

1 year growth

0%

2 year growth

-1%
PYMNTS
Apr 3rd, 2025
Plaid: Bank Account Connectivity Underpins ‘Data Revolution’ In Financial Services

For Plaid, the connectivity — tying bank accounts to a broad range of providers across financial systems — lays the groundwork for double-digit growth. And while the news Thursday (April 3) may have centered on a $575 million capital raise (and a $6.1 billion valuation) and the fact that the firm will reportedly not go public [] The post Plaid: Bank Account Connectivity Underpins ‘Data Revolution’ in Financial Services appeared first on PYMNTS.com.

Fintech Bits
Apr 3rd, 2025
Plaid secures $575 million in funding within the FinTech industry.

Plaid, a leader in the %Plaid sector of the %Fintech industry, has successfully raised $575 million in a funding round led by notable investors including Fidelity, BlackRock (NYSE: $BLK), Franklin Templeton, and NEA.

Startups
Apr 3rd, 2025
Plaid Raises $575M, Delays IPO Plan

Plaid postponed its IPO plans and raised $575 million in a downround, valuing the fintech at $6.1 billion. This is a significant drop from its 2021 valuation of $13.4 billion. The round was led by new investors like Franklin Templeton, Fidelity, and BlackRock. Funds will provide liquidity to employees and convert RSUs. Despite a 25% revenue growth in 2024, Plaid isn't ready for an IPO yet, but plans one in the future. Recent market volatility has cooled IPO interest in tech.

PYMNTS
Apr 3rd, 2025
Plaid Raises $575 Million Amid Focus on New Products

Digital finance platform Plaid says it has raised $575 million in new funding.

The Next Gen Tech Insider
Apr 3rd, 2025
Plaid's $575M Raise: No IPO in 2025, Valuation Dips

Plaid's $575M raise: no IPO in 2025, valuation dips.