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Full-Time

Sales Manager/Director

Boston, Individual Contributor

Confirmed live in the last 24 hours

Adtheorant

Adtheorant

201-500 employees

Digital advertising solutions using machine learning

Data & Analytics
Consulting
Hardware
AI & Machine Learning
Consumer Goods

Mid, Senior

Boston, MA, USA

Category
Inside Sales
Sales & Account Management
Required Skills
Sales
Communications
Salesforce
Customer Service
Requirements
  • Bachelor’s degree from accredited 4-year institution
  • 2-5+ years of digital media experience
  • 2-5+ years of experience selling to brand direct and agency clients of all sizes
  • Proven performance selling programmatic
  • Strong relationships with brands and agencies in the Northeast
  • Excellent communication skills with the ability to work independently to uncover new business
  • Important to have a strong rolodex
  • Polished sales, presentation and communication skills
  • Exceptional team player, interested in working as part of a highly coordinated, focused organization
  • Attention to delivering the highest level of sales and operational customer service
  • Self-motivated, detail oriented and results driven personality
Responsibilities
  • Excellent communication skills with the ability to work independently to find new accounts
  • Proactively identifies new revenue opportunities; drives account growth and profitability acceleration including new business, up-sell and cross-sell opportunities
  • Owns extensive client communication, strategic planning and troubleshooting account complications to promote client satisfaction; develops and improves executive level relationships within named account(s)
  • Promotes the AdTheorent client relationship by providing thought leadership and consultation on aligning client business needs to products, solutions and services offered
  • Creates value and differentiates our services/products from competitors
  • Drives contract negotiations for business in support of new sales, account growth and contract renewals
  • Owns revenue forecasting (via Salesforce.com) and ensures accuracy of sales entries

AdTheorent provides digital advertising solutions that use machine learning to enhance the effectiveness of advertising campaigns through predictive targeting. Their services include geo-intelligence and a Media Activation Platform that optimizes ad placements by analyzing both real-world and digital data. AdTheorent stands out from competitors by offering custom machine learning solutions tailored to the specific needs of clients across various industries. The company's goal is to combine technology and creativity to deliver data-driven advertising solutions that maximize campaign impact.

Company Stage

IPO

Total Funding

$126.7M

Headquarters

New York City, New York

Founded

2012

Growth & Insights
Headcount

6 month growth

0%

1 year growth

2%

2 year growth

-8%
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Simplify's Take

What believers are saying

  • Winning multiple prestigious awards, such as the AI Breakthrough Award and Digiday Media Award, highlights AdTheorent's industry leadership and innovation.
  • The company's consistent recognition as a top workplace suggests a positive and supportive work environment.
  • AdTheorent's advanced machine learning solutions and privacy-forward approach position it well for growth in the evolving digital advertising landscape.

What critics are saying

  • The rapidly evolving digital advertising market requires continuous innovation to stay ahead of competitors.
  • Potential integration challenges and strategic shifts could arise from the recent acquisition proposal by Cadent.

What makes Adtheorant unique

  • AdTheorent's use of machine learning for predictive targeting and geo-intelligence sets it apart from traditional digital advertising solutions.
  • Their privacy-forward approach, avoiding cookies and IDs, offers a unique selling point in an increasingly privacy-conscious market.
  • The company's Cross Environment MAP optimizes ad placements by leveraging both real-world and digital connections, a feature not commonly found in competitors.