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Legora

Collaborative AI workspace for legal workflows

Senior Customer Content Strategist

Brand & Creative MarketingConfirmed live in the last 24 hours
Full-time

About the Job

Requirements

  • Have 5+ years of experience in customer marketing, customer content, brand video, or content production, ideally in B2B, SaaS, or professional services.
  • Have demonstrable hands-on video experience across concept, direction, production management, and post-production, with a reel or portfolio.
  • Have proven experience building a customer story, reference, or advocacy program, including sourcing participants and managing them over time.
  • Have experience working with senior stakeholders at large, cautious, or regulated organizations and running approvals with their communications and legal teams.
  • Be able to write a case study or narrative that stands on its own, beyond producing the accompanying film.
  • Be comfortable working across Customer Success, Sales, Brand, and Communications, turning their inputs into finished work.
  • Use AI tools to speed up production and repurposing while applying independent editorial and visual judgment.
  • Build trust quickly with senior professionals and make participation in filming feel easy.
  • Use strong judgment and taste to identify compelling stories for both the company and its customers.
  • Stay organized and persistent to move customer content through approval queues.
  • Apply commercial judgment to identify stories that support deals, renewals, and expansion opportunities.

Responsibilities

  • Own the US customer content pipeline, deciding which stories to tell, in what format, for which audience, and on what timeline.
  • Own customer video production from concept to final cut, including scoping, treatments, directing on the day, briefing editors and production partners, and reviewing the final work.
  • Build and maintain the customer reference and advocacy pool with Engagement and Sales, identifying who will speak, about what, and how often, and making participation worthwhile.
  • Turn customer engagements into written case studies, proof points, and metrics that withstand scrutiny from a skeptical buying committee.
  • Provide Sales with customer content in usable form: clipped, tagged, findable, and matched to the relevant moment in a deal.
  • Capture and produce customer content around events, launches, and conferences, and secure customer participation in significant moments.
  • Work with Brand, Growth, and International Marketing to distribute customer content and adapt it for segments or markets as needed.
  • Define success measures for customer content creation, distribution, and optimization, and use those measures to shape subsequent work.
  • Use AI-enabled workflows to increase output without lowering quality.
  • Work closely with Sales, Customer Success, Brand, Communications, and clients, with appropriate care and discretion for a legal audience.

Desired Qualifications

  • Experience in B2B, SaaS, or professional services is preferred.

About the Company

Legora

Collaborative AI workspace for legal workflows

Legora builds an AI-powered, collaborative workspace for legal teams. Its platform helps law firms and corporate legal departments conduct research, review, drafting, and end-to-end legal workflows, all within a workspace that includes firm-specific and jurisdiction-specific context. The product works by providing an agentic AI assistant that can handle tasks across the legal process—research, drafting, reviewing, and workflow orchestration—tailored to each firm’s rules and the relevant laws of different jurisdictions. Legora differentiates itself from competitors by serving a very large existing customer base (tens of thousands of lawyers across 1,000+ organizations in 50+ markets), focusing specifically on legal work, and backing its platform with significant capital and big-name investors to scale its US expansion and its agentic workflows. The company’s goal is to broaden adoption of its AI-powered legal workspace globally and to enable efficient, context-aware legal work at scale.

Company size
501-1,000
Company stage
Series E
Total funding
$1.4B
Headquarters
Stockholms kommun, Sweden
Founded
2023

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