C

CX Marketing

Director of Digital Media Planning

Performance & Paid MarketingConfirmed live in the last 24 hours
ContractRemote in USA$110k - $120k /yr

About the Job

Requirements

  • At least 8 years of experience in digital media planning, buying, and strategy, including expertise across programmatic, paid search, and paid social channels.
  • Proven success developing media strategies that generate leads, customer acquisition, revenue growth, and measurable business outcomes.
  • Demonstrated leadership experience managing, coaching, mentoring, and developing high-performing teams.
  • Strong understanding of digital marketing analytics, reporting methodologies, and performance optimization.
  • Experience managing multiple complex projects and priorities in a fast-paced environment.
  • Exceptional client relationship management and stakeholder communication skills.
  • Ability to organize work, attend to detail, solve problems, take initiative, and drive projects forward.
  • Ability to influence cross-functional teams using a collaborative, customer-service-oriented leadership style.
  • Strong written, verbal, and presentation skills.

Responsibilities

  • Lead, mentor, and develop a team of Digital Media Planners and Producers, fostering growth, collaboration, and high performance.
  • Drive strategic media planning and forecasting for existing and prospective clients in partnership with internal teams and agency stakeholders.
  • Serve as a senior client leader, providing strategic direction, overseeing campaign execution, and ensuring exceptional client service and results.
  • Shape and optimize multichannel paid media strategies across search, social, programmatic, and emerging platforms to drive acquisition and revenue growth.
  • Partner with analytics teams to develop meaningful reporting frameworks and actionable performance insights.
  • Support business development efforts through RFP responses, media strategy development, revenue projections, and presentation of departmental capabilities.
  • Identify new advertising opportunities, technologies, and media approaches that improve client outcomes.
  • Standardize processes, remove roadblocks, enhance communication, and ensure timely delivery of media plans and reporting.
  • Collaborate across teams, agencies, and partners to drive efficient execution and maximize campaign effectiveness.
  • Support workforce planning, team engagement, training initiatives, and continuous improvement efforts.

Desired Qualifications

  • Nonprofit fundraising and marketing experience.

About the Company

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