Senior Product Marketing Manager
Posted on 3/28/2024
Canonical

1,001-5,000 employees

Enterprise open source, secured and delivered by the publisher of Ubuntu
Company Overview
We deliver open source to the world faster, more securely and more cost effectively than any other company. We're also the publishers of Ubuntu, the world’s most popular enterprise Linux from cloud to edge, together with a passionate global community of 200,000+ contributors. Ubuntu means 'humanity to others'​. We chose it because it embodies the generosity at the heart of open source, the new normal for platforms and innovation.

Company Stage

N/A

Total Funding

$12.8M

Founded

2004

Headquarters

, United Kingdom

Growth & Insights
Headcount

6 month growth

8%

1 year growth

21%

2 year growth

28%
Locations
Remote in USA
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Marketing
CategoriesNew
General Marketing
Growth Marketing
PR & Communications
Growth & Marketing
Requirements
  • Experience in a product marketing function for enterprise IT products (SaaS experience preferred)
  • Passion for open source and product marketing
  • Strong inter-personal management skills
  • Proven analytical skills, able to assess opportunities and make decisions on ROI/advantages of programs & investments
  • Appetite to deliver strong results and innovation
  • Growth mindset - someone who is not afraid to think big and take on risk
  • Willingness to roll up their sleeves
  • Exceptional verbal and written communication skills
  • Ability to work and thrive in a self-starter, fast-paced and changing environment
  • Passion for mentorship and supporting more junior members
Responsibilities
  • Be responsible for go-to-market planning and execution for one of Canonical's portfolios
  • Lead on content dissemination, campaign development and planning for product launches
  • Lead on the development of compelling messaging and positioning that emphasizes business value and connects with target audiences throughout the buying journey
  • Conceiving and executing customer base communications and marketing programs to upsell and cross sell into our large base of customers
  • Collaborating with demand generation teams, utilizing data and insights to create and improve strategies that drive traffic to our content, optimizing marketing funnels
  • Work with other teams to plan event, webinars and support paid and social media promotion
  • Create and execute content strategies that drive product interest and adoption with relevant target audiences
  • Monitoring the competitive landscape to define product positioning that differentiates
  • Mentoring junior product marketing managers on marketing planning and execution