Full-Time
Junior Marketing Executive
BridgeU
11-50 employees
Data-driven platform matching students to universities
No salary listed
London, UK
In Person
 Growth & Marketing (1) |
|---|
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- Experience using content and social media management systems to publish, schedule, and analyse content.
- Experience with Photoshop, Illustrator, and similar software.
- Examples of innovation and excellent content creation in previous work, along with interest in the education market.
- Write about education news and cover stories for readers of the company blog.
- Contribute ideas to the content calendar.
- Create data visualisations that communicate narratives and add value to stories and marketing collateral.
- Help develop and execute the social media strategy.
- Conduct audience and market research.
- Collect data to analyse marketing campaigns.
- Report regularly on performance.
- Support the overall success of marketing campaigns, including producing brochures and fulfilling customer promotional-material requests.
- Ability to generate ideas for online-audience posts.
- Strong verbal, visual, and written communication skills.
- Proactive and organised approach to work.
- Creative approach to marketing and content.
- Strong visual and aesthetic judgement.
- Interest in mastering current storytelling and social media innovations.
BridgeU is a data-driven platform that connects international K-12 schools with higher education institutions worldwide. It helps students explore 26,000+ universities, get career assessments, and build applications using tools like a Writing Builder and intelligent university matching. For school counselors, it streamlines guidance workflows, tracks progress, and submits documents through integrations with Common App and Parchment. The platform charges universities for insights and access to BridgeU’s global network (1,000+ schools in 140+ countries) while schools access it for free, with the goal of improving study abroad outcomes through coordinated analytics and recruitment.
Company Size
11-50
Company Stage
Series A
Total Funding
$8.2M
Headquarters
London, United Kingdom
Founded
2013
Get referred to BridgeU
See people who can refer or advise you
Simplify's Take
What believers are saying
- Manifest Global acquired BridgeU on 2025-04-07, adding capital and distribution.
- NAFSA’s 2026 three-year partnership with Explore validates BridgeU’s network with institutions.
- BridgeU’s 2026 free platform and Explore tab expand usage and funnel universities.
What critics are saying
- BridgeU and Cialfo overlap inside Manifest Global, inviting product cannibalization and eventual brand consolidation.
- If universities resist paid recruitment tools, BridgeU’s free school platform weakens monetization by 2027.
- International enrollment shocks or policy restrictions in key markets can slash recruitment demand quickly.
What makes BridgeU unique
- BridgeU serves 140-plus countries with 26,000 universities and school-level guidance workflows.
- Manifest Global kept BridgeU distinct after the 2025 acquisition, preserving brand trust.
- BridgeU’s Explore and university-recruitment tools connect schools directly to institutional enrollment teams.
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Growth & Insights and Company News
6 month growth
↓ -11%1 year growth
↓ -23%2 year growth
↑ 0%Manifest Global, a Singapore-based education investment firm, has acquired UK-based BridgeU from Kaplan. BridgeU will join Manifest's portfolio alongside Cialfo, both offering digital platforms for global student mobility and college application support. This acquisition enhances Manifest's position in student guidance and university recruitment. CEO Rohan Pasari emphasized the move's role in expanding access to higher education opportunities worldwide.