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Publicis Groupe

Runs advertising and digital transformation services

Senior Data Scientist

Data ScienceConfirmed live in the last 24 hours
Full-time$76.4k - $163.2k /yrIn-person

About the Job

Requirements

  • 6–10+ years of experience in data science, analytics, or a related quantitative field.
  • A strong foundation in statistical analysis, machine learning, and data modeling.
  • Experience working with large-scale data environments such as Databricks and Spark.
  • Ability to translate business problems into analytical solutions and actionable insights.
  • Experience working with distributed and offshore teams in a global delivery model.
  • Experience with experimental design and measurement, including A/B testing, causal inference, and marketing attribution.
  • Familiarity with data visualization and storytelling techniques to communicate insights effectively.
  • A Master's degree in Statistics, Mathematics, Economics, Computer Science, or a related field.
  • Hands-on coding experience in Python.
  • Ability to communicate complex analytical findings clearly to technical and non-technical audiences.

Responsibilities

  • Partner with business collaborators, analytics consulting, and client delivery teams to define analytical approaches and deliver solutions.
  • Design, develop, and deliver analytics solutions, including segmentation, targeting, and data-driven insights.
  • Apply statistical modeling and machine learning techniques to drive customer-level insights, including churn, customer lifetime value, propensity, and attribution.
  • Design and analyze experiments, including A/B testing, incrementality, and causal inference, to measure marketing effectiveness and return on investment.
  • Identify opportunities to standardize analytics approaches through reusable methodologies and frameworks.
  • Collaborate with offshore data science teams, including prioritizing tasks, allocating work, and assuring the quality of analytical deliverables.
  • Provide technical guidance and mentorship to junior team members to ensure consistency in methodology, coding standards, and analytical rigor.
  • Apply modern machine learning techniques and use emerging capabilities, such as generative artificial intelligence and advanced experimentation, where appropriate.

Desired Qualifications

  • Experience with cloud-based data environments such as Azure or AWS and data pipelines.
  • Exposure to MLOps concepts and model lifecycle management.
  • Familiarity with generative artificial intelligence or large language model applications for analytics and insights.
  • A PhD.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

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