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Boston Scientific

Medical devices maker for interventional specialties

Product Manager 3 - Global Downstream Marketing EUS, Marketing

Product MarketingConfirmed live in the last 24 hours
Full-timeMarlborough, MA, USA

About the Job

Requirements

  • A bachelor's degree is required.
  • A minimum of 3 years of professional experience, including at least 1 year of marketing experience, is required.
  • Experience supporting product commercialization, product launches, or downstream marketing initiatives is required.
  • Experience executing downstream marketing programs, including sales engagement, customer campaigns, and commercial initiatives, is required.
  • Ability to analyze business performance, interpret market data, and develop actionable recommendations is required.
  • Ability to manage multiple projects and deliverables while working effectively in a cross-functional, matrix organization is required.
  • Strong communication, organizational, and project management skills are required.
  • Willingness and ability to travel up to 40%, including internationally, is required.

Responsibilities

  • Execute downstream marketing plans and initiatives for the EUS needles portfolio, supporting established products and new product introductions.
  • Implement go-to-market activities, including customer segmentation, targeting, engagement, and adoption programs, in alignment with established commercial strategies.
  • Partner with Sales, Clinical, and other cross-functional teams to gather customer insights and translate feedback into effective marketing materials and programs.
  • Monitor portfolio performance, including revenue, utilization, market share, and margin, and analyze trends to identify opportunities for improvement.
  • Develop and maintain marketing tools, promotional materials, and sales enablement resources to support commercial objectives.
  • Lead development of commercialization plans for early-stage EUS product launches, managing assigned launch activities and deliverables to support market introduction and adoption.
  • Coordinate launch execution activities, including early adopter engagement, customer education, field readiness, and marketing program implementation.
  • Partner with field teams to identify customer needs, gather feedback, and support product adoption across targeted accounts.
  • Develop evidence-based messaging, training materials, and customer-facing resources in collaboration with Clinical, Training, and Professional Education teams.
  • Collaborate with Sales, Sales Operations, Supply Chain, Manufacturing, and HEMA to support launch readiness and ongoing commercial execution.
  • Track launch performance, monitor adoption metrics, and provide recommendations to improve commercial effectiveness.
  • Contribute to demand forecasting and commercialization planning to support inventory management and business objectives.
  • Monitor global competitive activity, emerging clinical data, and customer feedback to identify market trends and commercial opportunities.
  • Gather and analyze market insights to support downstream marketing initiatives and inform future portfolio planning.
  • Collaborate with upstream marketing to share customer feedback, market learnings, and product performance insights.
  • Support engagement with clinicians and global Key Opinion Leaders to gather feedback, develop educational resources, and strengthen product adoption.
  • Work effectively within a cross-functional, matrix organization to coordinate marketing activities and deliver assigned business objectives.
  • Manage defined marketing projects and launch deliverables, ensuring timely execution and alignment with established priorities.
  • Communicate project updates, commercial performance, and market insights to relevant stakeholders.
  • Apply established processes, business knowledge, and practical judgment to address challenges and recommend improvements.
  • Share knowledge and best practices with team members and provide informal guidance to newer colleagues as appropriate.

Desired Qualifications

  • Strong medical device product marketing experience, particularly in downstream marketing and portfolio management.
  • Clinical understanding of endoscopic procedures and customer value drivers.
  • Experience executing new product launches and market development initiatives.
  • Strong analytical skills with the ability to translate customer and market insights into marketing actions.
  • An advanced degree, such as an MBA or master's degree in a related field.

About the Company

Boston Scientific

Medical devices maker for interventional specialties

Boston Scientific designs and makes medical devices used in procedures across cardiology, endoscopy, urology, and neuromodulation. Its products help doctors diagnose and treat conditions by guiding minimally invasive interventions and delivering therapies inside the body, with revenue from hospitals and clinics. The firm differentiates itself through a broad, global portfolio and heavy ongoing investment in research and development to expand capabilities and address complex health issues. Its goal is to improve patient care by providing reliable, effective medical devices and solutions that enable clinicians to perform safer, more effective procedures while growing its business.

Company size
10,001+
Company stage
IPO
Headquarters
Marlborough, MA
Founded
1979

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