Full-Time

Group Director

Paid Social Media

Updated on 1/31/2025

Crossmedia

Crossmedia

201-500 employees

Consulting
Consumer Software

Compensation Overview

$150k - $190kAnnually

Expert

Remote in USA

Candidates must be based in the USA.

Category
Social Media Analytics
Social Media Management
Social Media Marketing
Social Media
Required Skills
Data Analysis

You match the following Crossmedia's candidate preferences

Employers are more likely to interview you if you match these preferences:

Degree
Experience
Requirements
  • 12 + years of relevant work experience in paid social media and biddable media. Ideal experience is in a media ad agency setting.
  • Strong analytical, critical thinking, and problem-solving skills
  • Ability to work autonomously with strong work ethic
  • Ability to manage multiple projects simultaneously
  • Experience managing a team of specialist for junior to senior team members
  • The ability to thrive in a fast-paced and deadline-driven environment
  • Strategic Thinker & Doer
Responsibilities
  • Fostering strong client relationships through consistent communication and trust-building, and delivering innovative, data-driven campaigns that align with client objectives and maximize ROI.
  • Collaborate with cross-functional teams including Media Planning, Data Analytics, and other buying channels (e.g. SEM, Programmatic, Digital Partnerships) to align Paid Social initiatives with overall business goals.
  • Effective team leadership and sets a standard for how to work with internal stakeholders and problem-solve when presented with challenges.
  • Work with client service leadership to develop accurate scopes of work for clients
  • Lead a team of Paid Social professionals, providing guidance, mentorship, and support to drive performance and career development.
  • Ensure all team members maintain active certifications on major platforms
  • Actively participate in new business opportunities and agency thought leadership
  • Monitor trends in social media tools, applications, channels, design, and strategy to ensure the company remains at the forefront of industry advancements.
  • Identify and capitalize on alpha and beta opportunities
  • Brainstorming on strategic requirements for technology solutions and custom data visualization
  • Actively participate in and solicit case studies
  • Help develop and deploy scripts and AI in day-to-day management
  • Co-lead monthly channel connects with the paid social team
  • Represents Crossmedia as an industry-leading thought leader with internal teams and clients
  • Contributes to our culture; possess a self-start mind-set and capable of decision-making with positive and accountable outcomes.
  • Builds esprit de corps through strong team communication Is fully committed to staff training of current team, participates in formal training (e.g., XMU, Mindful Managers Training) and serves as a mentor

Company Stage

Acquired

Total Funding

N/A

Headquarters

New York City, New York

Founded

2000

Simplify Jobs

Simplify's Take

What believers are saying

  • Thomas Lee's appointment as CFO aims to drive Crossmedia's growth and international expansion.
  • AI integration in media planning enhances Crossmedia's efficiency and competitive edge.
  • Multicultural marketing efforts can expand Crossmedia's client base and market reach.

What critics are saying

  • Competition from digital-first agencies using advanced analytics and AI is increasing.
  • Potential talent drain as larger agencies offer better salaries and benefits.
  • Rising digital advertising costs could impact Crossmedia's profitability if not managed.

What makes Crossmedia unique

  • Crossmedia focuses on data-driven marketing to deliver personalized content and improve ROI.
  • The agency is leveraging programmatic advertising to optimize ad spend and target audiences.
  • Crossmedia is committed to sustainability, offering eco-friendly media solutions to clients.

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Benefits

Flexible Work Hours

Unlimited Paid Time Off

Paid Sabbatical

Health Insurance

Mental Health Support

401(k) Company Match

Generous paid parental leave policy

Life milestone recognition & support

Phone/Internet Stipend

Student Loan Assistance

Tuition Reimbursement

Professional Development Budget

Learning & Development and training programs