Senior Field Marketing Manager @ Veeva Systems

Veeva Systems is a mission-driven organization and pioneer in industry cloud, helping life sciences companies bring therapies to patients faster. As one of the fastest-growing SaaS companies in history, we surpassed $2B in revenue in our last fiscal year with extensive growth potential ahead.

At the heart of Veeva are our values: Do the Right Thing, Customer Success, Employee Success, and Speed. We’re not just any public company – we made history in 2021 by becoming a public benefit corporation (PBC), legally bound to balancing the interests of customers, employees, society, and investors.

As a Work Anywhere company, we support your flexibility to work from home or in the office, so you can thrive in your ideal environment.

Join us in transforming the life sciences industry, committed to making a positive impact on its customers, employees, and communities.

The Role

We are looking for a highly motivated and passionate Senior Field Marketing Manager to plan, project-manage, execute, and optimize our demand-generation activities, events, and campaigns. In this role, you will create localized brand awareness and visibility of our Quality solutions across and support our regional pipeline goals. You will work closely with fellow marketers, as well as the sales, strategy, product marketing, and customer success teams in a dynamic and rapidly growing market.

What You’ll Do

Project manage and successfully execute regionally targeted marketing campaigns that include but are not limited to user events, industry tradeshows, partner events, webinars, demand campaigns/nurture programs, executive roundtables, content syndication, social media
Ensure alignment between marketing plans by product and sales plans by region
Responsible for lead processing, submissions, and tracking for campaign performance
Manage liaison with local marketing suppliers, vendors, event organizers, and translation agencies
Keep abreast of industry trends, competition, and new opportunities in the region
Measure campaign effectiveness based on appropriate KPIs, obtain valuable, data-driven insights, and present program results to regional and product team leads
Work cross-functionally across the marketing organization, aligning with regional and global stakeholders, across the field marketing, product, digital, PR, customer marketing, and operations departments

Requirements

7+ years of experience in field marketing and demand generation for enterprise software or cloud-based solution provider
Proven ability to build relationships across a number of stakeholders, including sales, SDR, customer success, subject matter experts, and product marketing
Experience in building and executing go-to-market plans and integrated marketing programs by country or region
Understanding of complex buying/selling processes involving multiple decision-makers
Hands-on, collaborative, multi-tasker, creative, strategic thinker, and analytical
Strong project management skills and ability to manage multiple priorities and projects at the same time with excellent attention to detail
Excellent oral and written communication skills
Proven ability to excel in a dynamic environment is extremely important
Excellent team player with a positive attitude and a strong sense of ownership
Experience with sales and marketing automation systems

Nice to Have

Experience with salesforce.com and Pardot preferred
Life sciences or SaaS experience is a plus

Perks & Benefits

The chance to work with a genuine market leader
Huge opportunity for progression - the sky is the limit!
Incredible support from the wider team and a best-in-class tech stack to help you be successful in your role
Work anywhere policy - Yes, you can utilize our office spaces or work remotely when you need to
A wide range of perks & benefits & including a charitable giving program
Don’t just take our word for it; apply here and find out more!

#RemoteUK

Veeva’s headquarters is located in the San Francisco Bay Area with offices in more than 15 countries around the world.

As an equal opportunity employer, Veeva is committed to fostering a culture of inclusion and growing a diverse workforce. Diversity makes us stronger. It comes in many forms. Gender, race, ethnicity, religion, politics, sexual orientation, age, disability and life experience shape us all into unique individuals. We value people for the individuals they are and the contributions they can bring to our teams.

If you need assistance or accommodation due to a disability or special need when applying for a role or in our recruitment process, please contact us at [email protected].

Senior Field Marketing Manager

Veeva Systems

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