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Joni and Friends

Email Marketing Coordinator

Full-Time
$23.50 - $28/hr
Mid
Agoura Hills, CA, USA
HybridThree days per week in the office; remote on Wednesday and Friday.
Growth & MarketingGrowth Marketing

About the job

Requirements
  • Must possess a vibrant personal relationship with Jesus Christ and agree with the Joni and Friends statement of faith.
  • Have at least two years of experience with email marketing and data analysis.
  • Have knowledge of HubSpot; knowledge of Salesforce is an advantage.
  • Communicate clearly in writing and verbally across all levels of management.
  • Be detail oriented, committed to accuracy, flexible, able to work independently, and maintain confidentiality.
  • Have strong general computer skills and competent working knowledge of Windows, Microsoft Excel, Microsoft Word, Microsoft Outlook, and the Internet.
  • Be able to perform sedentary office work, sit for extended periods, operate a computer and standard office equipment, communicate in person and over the phone, and occasionally stand, walk, bend, or reach; the role may occasionally require lifting or carrying up to 20 pounds.
  • Maintain safety and ergonomic awareness while performing the job.
  • Model Joni and Friends’ Christian beliefs and practices during working and nonworking hours; support fellow staff and volunteers in following Christ; engage with people living with disabilities in a manner consistent with the organization’s mission; participate in or lead prayer and worship; affirm the Statement of Faith annually; uphold the organization’s Mission, Vision, and Values; and actively attend a church whose statement of faith does not contradict Joni and Friends’ Statement of Faith.
Responsibilities
  • Assist with execution of email marketing campaigns, including strategy, best practices, audience segmentation, and testing.
  • Cultivate constituents for fundraising and volunteer engagement opportunities.
  • Build and send emails in HubSpot, including newsletters, fundraising appeals, event promotions, and volunteer recruitment messages.
  • Optimize email key performance indicators, including inbox deliverability, data feeds, and mobile metrics, and refine segment lists based on constituent behavior.
  • Guide staff in using Salesforce to send emails to constituents, including creating templates as needed.
  • Assist with resolving email-related issues in the internal ticketing platform.
  • Maintain process documentation and streamline processes to improve efficiency.
  • Develop and manage processes for collecting SMS opt-ins from constituents.
  • Develop SMS strategies for donor and volunteer engagement, including segmentation, sequencing, and dynamic content.
  • Manage SMS message creation and delivery through HubSpot.
  • Analyze email metrics to evaluate campaign success and guide staff in developing action plans for future campaigns.
  • Analyze SMS metrics to evaluate effectiveness and guide strategy.
  • Stay current on marketing strategy and innovation trends and maintain expert knowledge of HubSpot.
  • Recommend tools to enhance constituent cultivation, engagement, and customization.
  • Perform other duties and projects assigned by the supervisor to support department and ministry needs.
Desired Qualifications
  • Understanding of Christian ministry, specifically Joni and Friends.

About the company

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