Programming Strategy Associate @ Wurl

About Wurl, LLC.

At Wurl, our mission is to create innovative technologies and services that help accelerate the shift to streaming. Our market-leading technologies for monetization, advertising, and distribution help publishers, streamers, and advertisers maximize revenue, grow Connected TV viewership, and strengthen brand value. At our core, we are innovators focused on driving the streaming industry forward by connecting the right viewers to the right content.

In 2022, Wurl was acquired by AppLovin (Nasdaq: APP), the leading marketing platform, giving our employees the best of both worlds: the dynamic environment of a 150+ person startup as well as the stability of a high-growth public tech company. We invest in providing a culture that fosters passion, drives excellence, and encourages collaboration to drive innovation. Wurl is a fully-remote company that has been globally recognized for our people and technology, having been named a Great Place to Work by Fortune in 2021 and 2022; an Ad Tech Company of the Year finalist by the UK Business Tech Awards in 2023; Best Publisher Platform by the Digiday Media Awards in 2023; and FAST Innovation of the Year by The VideoTech Innovation Awards in 2022.

Programming Strategy Associate - (Location, USA Remote. Eastern Timezone preferred.)

This is an exciting opportunity for an experienced content programmer to help Wurl support its growing client base and an ever-increasing number of managed FAST streaming channels. Harnessing a deep passion for content and compelling audience experiences, the Programming Strategy Associate will help execute multiple editorial projects and manage operational workflows for major channel brands. With a focus on optimizing viewership and maximizing content value, the Programming Strategy Associate will work across a broad and dynamic portfolio of TV channels, Streamers and international markets.

This role will be a part of our Business Development team and report to the Programming Strategy Manager, working closely with other teams (Sales, Client Success Managers, Support, Engineering) to ensure timely delivery and launch of content, schedules and channels, as well as ongoing management. The position calls for someone who loves proactively tackling new challenges; is adaptable to changing demands; demonstrates initiative and ownership; moves fast and thinks like an entrepreneur. You will play a key role in Wurl’s vision of shifting TV viewership to streaming!

What you’ll do:

Content curation for global channel brands
Linear, VOD, Live and fast-turnaround scheduling for a variety of channels and content companies worldwide
Provide support for channels in configuration for launch
Utilize data insights to improve channel performance and viewership
Assist with new business/sales strategies across the US market
Collaborate closely with content companies and studios to coordinate timely deliveries and implement any programming changes as required
Manage video asset libraries; episode formatting; rights windows; channel ad loads
Work with Wurl Support to resolve any issues with content ingestion/daily lineups
Troubleshoot and make development recommendations for Wurl’s cloud-based Scheduler
Help develop scalable workflows and new features to grow channel management services
Embrace new technologies to support working efficiencies and intelligence

Qualifications:

Our ideal candidate has directly relevant experience in a similar role and a similar type of company. In addition, they should also possess the following skills/traits:

3+ years experience in linear/multi-platform programming/scheduling at a digital or traditional media company
A deep understanding of programming strategy, audience behaviors, channel analytics, and how to utilize data insights to improve performance
Expert organizational skills with the ability to manage multiple projects simultaneously, context-switching between workflows with ease
A knack for finding solutions by collaborating with both internal and external teams
Comfortable with asserting requirements and deadlines internally and with external stakeholders
Adept at using knowledge and experience to make smart time-sensitive decisions, using good judgment to analyze big-picture impact
Excellent written and verbal communication skills, and an effective presenter
A committed team player in a generative culture

What We Offer

Competitive Salary
Strong Medical, Dental and Vision Benefits, 90% paid by Wurl
Remote First Policy
Employee Stock Purchase Plan through AppLovin
Discretionary Time Off, with minimum at 4 weeks of time off
13 US Holidays
401(k) Matching
Pre-Tax Savings Plans, HSA & FSA
Carrot and Headspace Subscriptions for Family Planning & Mental Wellness
OneMedical Subscription for 24/7 Convenient Medical Care
Paid Maternity and Parental Leave for All Family Additions
Discounted PetPlan
$1,000 Work From Home Stipend to Set Up Your Home Office

Few companies allow you to thrive like you will at Wurl. You will have the opportunity to collaborate with the industry’s brightest minds and most innovative thinkers. You will enjoy ongoing mentorship, team collaboration and you will have a place to grow your career. You will be proud to say you’re a part of the company revolutionizing TV.

Wurl provides a competitive total compensation package with a pay for performance rewards approach. The expected base pay range for this [North America based] position is $72,000 - $118,000. Base compensation at Wurl is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Depending on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical and other benefits.