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Publicis Groupe

Runs advertising and digital transformation services

Associate Director, Strategy - Planning

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-timeNew York, NY, USA$97.4k - $156k /yrIn-person

About the Job

Requirements

  • Have at least 5 years of experience in digital media planning, buying, and management, with progressively increasing responsibility.
  • Think strategically, consider the broader context, analyze information, and use critical thinking to solve problems and develop unconventional solutions.
  • Have prior experience leading a team and managing a group with multiple moving parts.
  • Oversee day-to-day work and help team members develop and realize their potential.
  • Build strong relationships with clients, vendors, and representatives; negotiate effectively; demonstrate a track record of success in media; understand business; and communicate complicated ideas clearly.
  • Be active in digital technologies and communities, including tablets, smartphones, social networks, instant messaging, widgets, apps, and blogs, and identify ways to use them for brands.

Responsibilities

  • Steward day-to-day media issues for assigned brands, including accurate budget control and the flow of online media activity.
  • Develop and maintain strong knowledge of clients’ businesses and apply media understanding to meet client needs and objectives.
  • Work closely with managers to develop and communicate media recommendations.
  • Plan and buy across channels, particularly digital media.
  • Manage timelines, projects, and personnel within the direct-report team and across cross-functional teams.
  • Manage multiple workstreams in a fast-paced, evolving environment.
  • Identify ways to innovate and collaborate with teams to improve outputs.
  • Manage productive, positive vendor relationships.
  • Attend and lead daily in-person meetings with key clients.
  • Coordinate with multiple internal and external clients.

About the Company

Publicis Groupe

Runs advertising and digital transformation services

Publicis Groupe runs advertising, media buying and digital transformation services for companies that want to reach consumers, coordinate campaigns and improve their business systems. Its agency network includes creative and media specialists, while Publicis Sapient builds and modernizes the technology behind clients' operations. Epsilon adds customer data and marketing technology that connect brands with audiences and measure campaign results. Clients pay for consulting, campaign creation and execution, with production and media costs billed through alongside the group's service work. Founded in 1926, Publicis Groupe is headquartered in Paris, France.

Company size
10,001+
Company stage
IPO
Headquarters
Paris, France
Founded
1926

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