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Cannondale

Designs and manufactures bicycles for enthusiasts

Inside Sales Representative

Account ManagementPosted on Nov 13
Full-timeSanta Cruz, CA, USA

About the Job

Requirements

  • At least 5 years of experience in a sales role in specialty distribution or outdoor industry retail.
  • A bachelor's degree in business or a related field, or equivalent experience.
  • Expert knowledge of bicycle mechanics and bicycle components.
  • Strong leadership and communication skills.
  • Ability to implement effective sales strategies.
  • Experience coordinating with Outside Sales Representatives on shared goals.
  • Demonstrated ability to set and meet revenue and margin targets.
  • Experience managing one's own workload and time effectively.
  • Ability to travel throughout North America, including the United States and Canada.
  • Expert computer skills, including experience with Microsoft Office and Google application suites.

Responsibilities

  • Drive the Cannondale brand within the assigned territory, build brand allegiance with retail partners, and achieve revenue targets.
  • Achieve stated revenue targets by actively selling to an established base of dealers.
  • Manage the sales order process for assigned dealers and the outside representative.
  • Create pre-season order proposals for dealers using historical data and inventory management.
  • Maximize revenue and dealer fulfillment by matching open demand to inventory ready to ship.
  • Collaborate with Outside Sales Representatives to identify prospects, establish new accounts, and write orders.
  • Coordinate with Outside Sales Representatives to create and execute the sales plan, manage inventory flow, and build relationships with dealers.
  • Monitor market dynamics in the territory and report sales opportunities and threats to sales leadership to maximize brand performance.
  • Work with select dealers to manage inventory overflow.
  • Provide management with accurate monthly, quarterly, and annual sales forecasts for the assigned territory by model to guide sales planning.
  • Provide regular budget reports and year-to-date sales reports for Outside Sales Representatives and management.
  • Represent Cannondale at industry events, including sales meetings and Sea Otter Classic, and travel within the territory up to 10%.

Desired Qualifications

  • Experience with SAP or a similar enterprise resource planning system.

About the Company

Cannondale

Designs and manufactures bicycles for enthusiasts

Cannondale is a bicycle maker that designs and manufactures bikes and bike components for riders around the world. Its products include road, mountain, and city bikes, built with features aimed at delivering a smooth, reliable ride for a variety of disciplines. A Cannondale bike works by combining a rider’s pedaling power with a lightweight frame and responsive components to propel and control the bicycle, with engineering focus on ride quality and durability. The company stands apart from competitors through a long history of hands-on product development guided by a passion for cycling, a global footprint (headquartered in the US with offices in the Netherlands and Germany and its own factory), and ongoing work to push how bikes perform and feel in real-world use. Cannondale’s goal is to inspire people worldwide to ride more by making bicycles and riding experiences better for everyone, regardless of skill level.

Company size
201-500
Company stage
Not listed
Total funding
Not listed
Headquarters
Wilton, CT
Founded
1971

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