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Charlotte Tilbury

Luxury beauty brand selling skincare, makeup

Global Head of Pro Programme

Growth MarketingConfirmed live in the last 24 hours
Full-timeLondon, UKNo salary listed

About the Job

Requirements

  • Significant experience in loyalty, membership, customer relationship management, customer engagement, professional programmes, or business-to-business customer strategy.
  • Experience in a global, multi-market retail, beauty, luxury, consumer, or eCommerce environment.
  • Proven success managing customer or membership programmes with clear ownership of commercial targets and growth objectives.

Responsibilities

  • Own the global Pro strategy, annual business plan, budget, forecast, and performance targets across revenue, profitability, recruitment, active membership, activation, frequency, average order value, category mix, and retention.
  • Define and continuously strengthen the Pro proposition, including eligibility, commercial terms, member benefits, exclusive access, education, products, services, recognition, and reasons to remain active.
  • Build and deliver the global Pro recruitment strategy, working with regional teams, Education, Public Relations, Events, academies, and Pro Artist ambassadors to recruit verified professionals at scale.
  • Own the end-to-end Pro member lifecycle and set requirements for onboarding, activation, replenishment, retention, reactivation, and VIP development, partnering with Customer Relationship Management and Customer Contact Strategy for execution.
  • Lead the Pro-specific commercial calendar across new product development, core franchises, and professional moments, defining relevant assortment, bundles, offers, tools, accessories, merchandise, exclusives, and bulk-purchase opportunities.
  • Develop strategic relationships with beauty academies, professional bodies, industry events, and approved business-to-business partners to increase recruitment, programme reach, and commercial value.
  • Own the Pro member experience and programme governance, including application and approval standards, account access, service levels, programme terms, compliance, and resolution of structural member issues.
  • Lead and develop the Global Pro Programme Coordinator, using performance data, member insight, artificial intelligence, and automation to identify priority professional cohorts, improve programme processes, and convert opportunities into clear commercial action.

Desired Qualifications

  • Experience working with professional audiences, trade customers, industry partners, or ambassador networks.
  • Familiarity with customer data platforms, customer relationship management platforms, marketing automation tools, and business intelligence reporting solutions.

About the Company

Charlotte Tilbury

Luxury beauty brand selling skincare, makeup

Charlotte Tilbury Beauty Ltd. is a luxury beauty brand that offers skincare, makeup, and fragrance. Its products use premium formulations sold through direct-to-consumer channels and retail partners, supported by virtual consultations and in-store appointments. The brand differentiates itself with prestige positioning, celebrity endorsements, strong digital presence, and omnichannel experiences. Its goal is to lead the premium beauty market by expanding worldwide distribution and encouraging repeat purchases.

Company size
1,001-5,000
Company stage
Acquired
Total funding
$1.2B
Headquarters
London, United Kingdom
Founded
2012

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