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URBN

Multi-brand fashion retail with lifestyle brands

Copywriter

Copywriting & Creative WritingPosted on Nov 9
Full-timePhiladelphia, PA, USANo salary listed

About the Job

Requirements

  • A bachelor's degree in English, communications, journalism, marketing, or a related field.
  • One to two years of experience in copywriting, content creation, or marketing within the fashion, wedding, or lifestyle space.
  • A portfolio demonstrating strong writing skills.
  • Ability to craft persuasive and engaging messaging.
  • Knowledge of adapting brand voice across different needs, audiences, and channels.
  • Ability to take a creative brief and turn it into clear and engaging copy.
  • Writing, editing, and proofreading skills, with close attention to grammar and detail.
  • Proficiency in Google Workspace and project management systems.
  • Ability to work efficiently in a fast-paced environment while managing multiple deadlines.
  • Ability to receive feedback, revise copy, and solve problems.
  • Local applicants only; hybrid schedule requires being in the office three days a week.

Responsibilities

  • Write copy for promotions, website, dynamic emails, app push notifications, SMS, paid display and search ads, print, blog, and other channels.
  • Support the Brand Voice team in executing messaging across channels, fabric naming ideation, and brainstorming.
  • Partner with the design team, Brand Voice senior leadership, and cross-functional teams to develop cohesive creative.
  • Support Brand Voice senior leadership in developing resources and efficiencies to optimize the work.
  • Proofread copy and quality-assure final assets for accuracy and correct grammar.
  • Stay informed about the wider culture of the fashion and weddings space to keep storytelling relevant and serve as a source of inspiration for the team.

About the Company

URBN

Multi-brand fashion retail with lifestyle brands

URBN operates a global portfolio of lifestyle brands, including Urban Outfitters, Anthropologie, Free People, Nuuly, Terrain, and Vetri Family. Each brand targets different customer niches with a mix of clothing, accessories, and home goods, and some offerings extend into experiences like dining or a rental model with Nuuly. The multi-brand approach lets URBN serve a wide range of tastes under one umbrella and diversify beyond a single brand. Its goal is to build long-term value by expanding brand offerings, entering related product areas, and exploring services like rental to support a circular economy while reaching new markets.

Company size
10,001+
Company stage
IPO
Headquarters
Philadelphia, PA
Founded
2016

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