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TikTok

Short-form video platform with ads

Mass Acquisition Manager - Seller Growth Operation

Growth MarketingConfirmed live in the last 24 hours
Full-timeBellevue, WA, USA

About the Job

Requirements

  • A Master's degree or foreign equivalent in Computer Science, Engineering, Information Technology, Marketing, Management, Business Administration, or a related field, plus one year of related work experience; or a Bachelor's degree or foreign equivalent in one of those fields, plus three years of related work experience.
  • At least one year of experience analyzing data, building and maintaining datasets, and creating dashboards for product planning.
  • At least one year of experience interfacing directly with business leaders and stakeholders to present product or project documents, including strategy, timeline, and status documents.
  • At least one year of experience identifying leading metrics and objectives for marketing campaigns and optimizing campaigns based on analysis results to support revenue growth and customer retention.
  • At least one year of experience providing marketing project management, including creating project plans with milestone targets and deadlines, and performing quality control throughout project development to maintain project standards.
  • At least one year of experience providing marketing growth strategy, including developing an all-channel go-to-market plan and analyzing opportunity size for company products or product features.

Responsibilities

  • Build day-to-day operations for merchants and sellers on e-commerce platforms.
  • Research market conditions and assist in developing and executing mass seller acquisition strategies to meet growth targets.
  • Partner with cross-functional teams to enhance acquisition tools and merchant/seller operations, and provide data-driven insights for optimization.
  • Monitor and optimize outreach operations, including campaign deployment, product entry point content, and paid ad performance.
  • Collect and analyze acquisition funnel metrics to refine strategies and improve conversion rates.
  • Partner with the marketing team to execute acquisition go-to-market strategies that drive seller acquisition.
  • Travel domestically up to 20%.

About the Company

TikTok

Short-form video platform with ads

TikTok is a short-form mobile video platform that lets people create, discover, and share quick videos. Users upload vertical clips, edit them with built-in tools, and browse a personalized feed powered by an algorithm that highlights relevant content. Advertisers can use in-feed ads, branded hashtags, and the Business Center to plan and measure campaigns, making it easy for brands to reach a global audience. Its goal is to inspire creativity and bring joy by helping people express themselves and by connecting brands with a wide audience.

Company size
10,001+
Company stage
Grant
Total funding
$740K
Headquarters
Santa Monica, CA
Founded
2016

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