J

Jonas Software

Long-term ownership of vertical software

Business Development Representative

Full-TimeUpdated on 10/24/2026
No salary listed
Mid
Bachelor's, Associate's
Remote in USA
Remote
Sales & Account ManagementSales Development Representative

About the job

Requirements
  • A high school diploma or equivalent is required.
  • Strong verbal and written communication skills and the ability to build rapport quickly.
  • Ability to ask effective discovery questions and actively listen to understand business needs.
  • Comfort conducting outbound telephone and email outreach to prospective and existing clients.
  • Ability to recognize potential sales opportunities without prematurely advancing unqualified leads.
  • Strong organizational and follow-up skills, including the ability to manage multiple leads and priorities simultaneously.
  • Ability to learn and communicate the value of multiple products and services.
  • Comfort working toward measurable activity and performance goals.
  • Ability to receive coaching, incorporate feedback, and continuously improve.
  • Strong attention to detail and commitment to maintaining accurate customer relationship management records.
  • Ability to collaborate with Sales and other departments while maintaining clear ownership of assigned responsibilities.
  • Ability to remain persistent and professional when prospects are difficult to reach or initially uninterested.
Responsibilities
  • Respond to and engage assigned leads through telephone, email, and other approved communication channels.
  • Conduct initial discovery conversations to understand prospects' businesses, needs, challenges, current solutions, decision-making processes, and level of interest.
  • Qualify prospective opportunities using established criteria to determine fit and sales readiness.
  • Schedule qualified prospects with the appropriate Sales Representative and provide a clear, complete handoff of information gathered during qualification.
  • Maintain consistent and timely follow-up with leads that require additional nurturing before they are ready to engage with Sales.
  • Conduct assigned outbound prospecting activities to identify and develop new potential business opportunities.
  • Review existing client accounts and identify opportunities for additional products, services, or solutions in support of Back to Base sales initiatives.
  • Contact existing clients as part of Back to Base campaigns to determine their interest, business needs, and readiness for additional solutions before transitioning qualified opportunities to Sales.
  • Develop working knowledge of company products, services, pricing structure, target markets, and ideal customer profiles to identify potential opportunities.
  • Document prospect and client interactions, qualification information, follow-up activities, and outcomes accurately in HubSpot and other designated systems.
  • Maintain accurate lead statuses and progress, nurture, disqualify, or transition opportunities according to established processes.
  • Partner with assigned Sales Representatives to understand priorities, target opportunities, qualification expectations, and feedback regarding lead quality.
  • Collaborate with Marketing, Customer Success, and other internal teams when opportunities or relevant client information are identified.
  • Meet performance expectations related to outreach activity, response time, qualified opportunities, scheduled meetings, lead conversion, and Back to Base initiatives.
  • Participate in sales training, coaching, team meetings, and ongoing product education to improve sales development skills and product knowledge.
  • Provide feedback about common prospect questions, objections, competitive information, and market trends identified through conversations.
  • Represent the company professionally and create a positive experience during prospect and client interactions.
Desired Qualifications
  • An Associate or Bachelor's degree in Business, Marketing, Communications, or a related field is preferred.
  • Previous experience in business development, inside sales, lead generation, customer service, account management, or a related customer-facing role is preferred.
  • Experience in a SaaS, technology, payments, fitness, or business-to-business environment is preferred.
  • Experience working with customer relationship management systems such as HubSpot is preferred.

About the company

Jonas Software manages a decentralized portfolio of over 160 independent software companies across 40 different industries. The company operates by acquiring niche software businesses and providing them with financial security and strategic guidance while allowing them to keep their original branding and management teams. Unlike competitors that often restructure or resell their acquisitions, Jonas uses a "buy-and-hold-forever" strategy to ensure long-term stability for its brands. Its goal is to foster growth within specific vertical markets by maintaining a permanent home for specialized software businesses.

Company Size

1,001-5,000

Company Stage

N/A

Total Funding

N/A

Headquarters

Toronto, Canada

Founded

1990

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Simplify's Take

What believers are saying

  • 2026 brought Delineate, Magnusmode, and Finastra's banking assets into Jonas.
  • Jonas said 2025 mid-year review added 10 acquisitions and expanded nine verticals.
  • Aava Software joined Jonas Europe in August 2025, deepening ERP and MES exposure.

What critics are saying

  • If Constellation's acquisition machine stalls in 2026-2027, Jonas becomes a low-growth holdco.
  • Adheris Health's 2025 ANZ sale shows sellers can reprice or delay Jonas transactions.
  • Decentralized brands invite duplicated roadmaps, uneven execution, and margin leakage across 200+ brands.

What makes Jonas Software unique

  • Since 2003, Jonas has never sold an acquired company, signaling permanent ownership.
  • Jonas runs 200+ independently managed software brands across 40+ vertical markets.
  • Vesta, CORA, and Vertus keep local brands, teams, and customer relationships intact.

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Benefits

  • Remote Work Options
  • Flexible Work Hours

Company News

Jonas Software
Aug 22nd, 2025
Jonas Europe Acquires Aava Software

Jonas Europe has acquired Aava Ohjelmistot Oy, a leading developer of ERP and MES solutions for manufacturing and logistics. Aava Software, known for its low-code platform, aims to enhance its growth by leveraging Jonas's sales and marketing expertise. This acquisition marks a new phase for Aava, with plans to expand as a major ERP and MES provider.

Jonas Software
Jul 30th, 2025
Jonas Software ANZ Acquires RxOne

Jonas Software ANZ has acquired RxOne, a key provider of pharmacy management software in New Zealand. This acquisition enhances Jonas's presence in the pharmacy and healthcare technology sector. RxOne will continue to operate independently, maintaining its team and focus on innovation and customer service. Jeff McKee, CEO of Jonas Software ANZ, expressed excitement about supporting RxOne's growth, while RxOne's founder, Margie Peat, highlighted the benefits of joining Jonas.

Jonas Software
Jul 28th, 2025
Jonas Software ANZ Acquires MedAdvisor Solutions' ANZ Business

Jonas Software ANZ acquires MedAdvisor Solutions' ANZ business.

Jonas Software
May 1st, 2025
Jonas Europe Acquires Wheatley Software Solutions | Jonas Software UK & Europe

Wallingford, Oxfordshire, April 28th, 2025 – Jonas Europe (“Jonas”) is pleased to announce the acquisition of Wheatley Software Solutions.

Jonas Software
Dec 19th, 2024
Jonas Software Announces Acquisition of OnTap Data - Jonas Software

OnTap Data is a leading provider of data analytics and insights solutions tailored for the liquor, hospitality, and retail sectors.