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SHI International

IT solutions provider for hardware software

Digital Experience Manager

Product ManagementConfirmed live in the last 24 hours
Full-time$95k - $125k /yr

About the Job

Requirements

  • Completed bachelor's degree in Marketing, Business, Communications, Product Management, Digital Experience, or a related field, or equivalent professional experience.
  • Five to ten years of experience in digital experience, product marketing, customer experience, or related fields.
  • Experience working within a matrixed organization and collaborating with cross-functional stakeholders.
  • Ability to operate as an individual contributor while influencing and driving cross-team outcomes.
  • Ability to develop and articulate compelling value propositions and customer-facing experiences.
  • Strong understanding of digital experience management, product marketing, customer journey design, and customer engagement strategies.
  • Ability to drive adoption and engagement for digital platforms, Software as a Service solutions, or technology-enabled customer experiences.
  • Strong knowledge of business-to-business marketing, demand generation, and customer lifecycle management.
  • Ability to collaborate effectively across marketing, product, digital, and sales teams.
  • Strong project management, stakeholder management, and cross-functional alignment skills.
  • Analytical skills to interpret user engagement data and translate findings into recommendations and enhancements.
  • Ability to identify, prioritize, and execute customer-focused use cases and experience improvements.

Responsibilities

  • Define and refine the SHI One value proposition for key audiences, including prospects and existing customers.
  • Identify and prioritize high-impact use cases that demonstrate immediate value, such as insights, lifecycle visibility, and comparison tools.
  • Establish the role of SHI One within the broader customer journey and integrated marketing strategy.
  • Ensure SHI One is clearly positioned within SHI’s overall go-to-market narrative.
  • Develop and pilot strategies that drive SHI One adoption and engagement across target audiences.
  • Define entry experiences that deliver immediate value upon user sign-up or interaction.
  • Partner with Integrated Marketing to incorporate SHI One into campaign planning and demand generation initiatives.
  • Establish baseline metrics to measure SHI One usage, engagement, and user progression.
  • Collaborate with Product and Digital teams to align SHI One capabilities with customer-facing experiences.
  • Translate marketing and customer needs into actionable feedback to support product enhancements and roadmap prioritization.
  • Partner with Content, Creative, and Digital teams to deliver a cohesive and differentiated user experience.
  • Serve as the bridge between marketing, product, and digital teams to drive alignment and execution.
  • Lead pilot initiatives to validate SHI One use cases and customer value propositions.
  • Design and execute test-and-learn programs to improve engagement, messaging, and experience design.
  • Identify early indicators of success and opportunities for optimization.
  • Provide insights that inform campaign strategy and the ongoing evolution of SHI One.
  • Gather and synthesize feedback from customers, campaigns, and internal stakeholders.
  • Analyze user behavior, engagement patterns, and drop-off points to identify opportunities for improvement.
  • Identify gaps in the customer experience, including value delivery, user experience, content, and data, and recommend solutions.
  • Support the continued development of SHI One as a scalable and differentiated customer experience platform.
  • Translate platform capabilities into clear and differentiated customer value.
  • Connect platform initiatives with broader go-to-market objectives and business outcomes.
  • Influence and align product, marketing, and digital teams in a cross-functional, matrixed environment.
  • Interpret engagement and performance data to drive actionable insights and continuous improvement.
  • Move initiatives from concept through pilot, iteration, and optimization in ambiguous environments.
  • Adapt as product capabilities, customer needs, and business strategies evolve.

About the Company

SHI International

IT solutions provider for hardware software

SHI International helps organizations manage technology by selecting, deploying, and managing IT across cybersecurity, cloud, and everyday hardware and software needs. It started in 1989 as a software reseller and pivoted in the early 2000s to include hardware after a large-scale laptop deployment, shaping it into a full-service IT provider. Today, it is a $16 billion global firm with over 7,000 employees and is the largest MWBE in the United States. The company grows through strategic acquisitions and focuses on emerging technologies such as generative AI and cybersecurity to expand its capabilities. Its goal is to deliver comprehensive IT solutions and services to customers while expanding its reach and staying close to evolving technology needs.

Company size
5,001-10,000
Company stage
Not listed
Total funding
Not listed
Headquarters
Franklin Township, NJ
Founded
1989

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