Senior Designer

T Brand, the content studio of New York Times Advertising, crafts award-winning multimedia branded storytelling about the interesting people, incredible places and inspirational ideas of today. Our international team is based in London, Paris and Singapore and creates content for global advertisers to tell meaningful stories for New York Times audiences.

T Brand Studio International is seeking an enthusiastic and highly-motivated Senior Designer, based in London, to join our international design and development team. Reporting to our Creative Director, you will be part of the international studio, working alongside our advertising team of creatives, developers, strategists and program managers. In this role, you will lead the visual ideas, design execution and delivery of innovative multi-platform experiences across all New York Times channels from the pitch phase — where you will be supporting the Sales team on new businesses - to the production and launch of your creative work.

As a design and visual champion, you will take inspiration from the newsroom's storytelling and multimedia expertise to create compelling projects that help brands engage, persuade and inform audiences across The New York Times. You will be responsible for leading the day-to-day visual development and delivery of advertising campaigns, ensuring work is designed at high standards across digital, video, audio, social and print. You will spread your visual passion to the team around you, drawing inspiration from a wide range of cultural, news and design references, fostering creativity within the team and helping to mentor junior staff, guiding their growth and development. By blending visual storytelling with human-centered thinking and data-driven insights, you will consistently deliver outstanding creative work that elevates both our brand partners and our studio's reputation. This role is for a creative senior designer with a strong understanding of digital design, a refined design eye and a love for visual storytelling, who can inspire teams, champion visual ideas and continuously innovate and evolve their creativity.

Responsibilities:

• Take full ownership of design ideas and execution of large-scale international 360 campaigns, ensuring high quality visual storytelling across digital, social, video and print.

• Design and build presentations, decks and advertising mock-ups for client pitches.

• Confidently present and communicate design ideas to clients and internal stakeholders (sellers, program managers, strategists, editors and audience experts), translating client KPIs into elegant and high-end visual storytelling solutions.

• Collaborate closely with the editorial team to help translate their ideas into engaging webpages, interactive articles, and other visual storytelling.

• Collaborate with, and solicit feedback from, senior design team members to ensure design work exceeds client expectations and is created in a timely and collaborative manner across time zones and geographies. Also, mentor junior designers and interns.

• Work closely with our internationally-based Developer to ensure accurate and efficient build of digital designs across platforms. Also, lead and execute page builds for projects using Webflow.

• Identify and manage project deliverables from external talent — including illustrators, photographers and motion designers — to expand our creative vendor network.

• Proactively identify and implement solutions to improve our design processes and workflows.

• Develop and employ a deep understanding of NYT Advertising products, as well as newsroom and T Brand Studio standards.

• Demonstrate support and understanding of our value of journalistic independence and a strong commitment to our mission to seek the truth and help people understand the world.

• You will report to the Creative Director, T Brand Studio International.

Basic Qualifications:

• A strong portfolio of brand work that demonstrates high-quality design and attention to detail, a refined sense of craft, typography, pacing and visual hierarchy.

• Fluency in Adobe Creative Suite, Figma and Google Slides.

• Strong working knowledge of HTML/CSS for front-end styling; proficiency in Webflow is preferred for building pages and supporting team workflows.

• Experience leading design projects end-to-end, collaborating with editorial, strategy and/or production teams.

• Editorial and visual storytelling experience, with the ability to translate complex narratives into simpler, compelling visual experiences.

• Experience designing responsively across mobile, tablet and desktop platforms.

Preferred Qualifications:

• A network of designers, creators and vendors

• Experience in photography and filmmaking

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Additional Compensation and Benefits

For roles in the U.S., dependent on your role, you may be eligible for variable pay, such as an annual bonus and restricted stock. Benefits may include medical, dental and vision benefits, Flexible Spending Accounts (F.S.A.s), a company-matching 401(k) plan, employee stock purchase plan, paid vacation, paid sick days, paid parental leave, tuition reimbursement and professional development programs.

For roles outside of the U.S., information on benefits will be provided during the interview process.