Full-Time

Senior Manager

Marketing Operations

Confirmed live in the last 24 hours

Airtable

Airtable

501-1,000 employees

SaaS platform for workflow and data management

Data & Analytics
Consumer Software
Enterprise Software

Compensation Overview

$153k - $199.3kAnnually

Senior, Expert

San Francisco, CA, USA

Category
General Marketing
Growth & Marketing
Required Skills
Salesforce
Looker
Data Analysis
Requirements
  • 8+ years of experience in B2B/PLG marketing with a focus on marketing automation systems / CRM management
  • Primary experience using and/or implementing Marketo and working with Salesforce, Outreach LeanData
  • Strong analytical skills and experience with data analysis and reporting tools (Looker, Mode, Omni), able to build dashboards in Salesforce
  • Excellent verbal and written communication skills
Responsibilities
  • Develop and implement lead scoring and routing systems to efficiently qualify and distribute leads.
  • Build a high-performing demand generation engine, including lead processes, campaign tracking, and marketing attribution.
  • Track key metrics on overall marketing performance including overall marketing contribution to pipeline and campaign performance, surface insights and recommendations to leadership.
  • Create dashboards and reports on lead performance metrics, conversions, and provide insights to guide strategy.
  • Oversee and optimize the use of marketing automation tools, Salesforce, LeanData, Conversica
  • Work closely with teams across Marketing, Sales, Revenue Operations, Sales Operations driving sales accountability, and to align with overall business goals.
  • Ensure lead management practices comply with data privacy regulations and company policies.
  • Maintain comprehensive project documentation, including plans, reports, and records. Ensure accurate and timely enablement to stakeholders, providing insights into project status and performance

Airtable provides a platform that combines the functionalities of spreadsheets and databases to help users manage their workflows and data. Users can create custom applications without needing advanced technical skills, making it suitable for a variety of clients, including small businesses, freelancers, and large enterprises. The platform allows for project management, content planning, customer relationship management (CRM), and more, with features that enable users to visualize their data in different ways, such as custom dashboards. Airtable operates on a subscription-based model, offering various pricing tiers, including a free version and premium plans with advanced features. This approach allows Airtable to serve a wide range of users, from individuals to large organizations. The company focuses on continuously improving its platform by adding new features, such as advanced data visualization tools, to enhance user experience and retain customers.

Company Stage

Series F

Total Funding

$1.3B

Headquarters

San Francisco, California

Founded

2012

Growth & Insights
Headcount

6 month growth

4%

1 year growth

0%

2 year growth

-24%
Simplify Jobs

Simplify's Take

What believers are saying

  • Growing demand for no-code platforms boosts Airtable's market potential.
  • AI-driven project management tools align with Airtable's recent AI platform launch.
  • Remote work trends increase demand for Airtable's collaborative tools.

What critics are saying

  • Competition from platforms like Notion and Coda is intensifying.
  • Data privacy concerns arise from integration with external databases.
  • Reliance on third-party AI models poses potential partnership risks.

What makes Airtable unique

  • Airtable combines spreadsheet and database functionalities for custom app creation.
  • The platform offers no-code solutions, appealing to non-technical users.
  • Airtable's tiered pricing caters to a wide range of users and businesses.

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Benefits

We have your medical, dental, and vision insurance 100% covered (and your dependents covered at 80%)

High deductible health plan available with health savings account contribution

Complimentary One Medical membership for individuals and dependents

Monthly “Lifestyle Wallet” to use for benefits like personal fitness (e.g., gym memberships, fitness equipment, etc.) to pet care to nutrition coaching, and more.

Complimentary mental health support via Modern Health Family planning support (fertility, adoption, and surrogacy)

Flexible and generous time off and sick time benefits

16 weeks of parental leave

Annual Learning & Development wallet to support your career development

Emergency backup care for dependents

Access to financial planning and legal support