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SmartFinancial

Digital insurance marketplace with data-driven insights

Strategic Partnerships Leader

Business Development & PartnershipsConfirmed live in the last 24 hours
Full-timeNewport Beach, CA, USAHybrid

About the Job

Requirements

  • At least 4 years of experience in digital partnerships, publisher development, affiliate management, or marketplace supply roles.
  • Strong understanding of performance marketing and monetization models, including cost per click (CPC), cost per lead (CPL), cost per acquisition (CPA), revenue share, and pay-per-call.
  • Experience working directly with insurance or financial publishers and optimizing traffic at scale.
  • Technical fluency with application programming interfaces (APIs), postbacks, server-to-server (S2S) tracking, and attribution or measurement platforms.
  • Ability to interpret complex partner reporting and funnel data.
  • Ability to communicate and negotiate effectively and influence cross-functional teams.
  • High commitment to quality, compliance, and transparent performance insights.

Responsibilities

  • Identify, develop, and negotiate supply-side deals with premium publishers and digital media platforms.
  • Expand distribution across editorial, search engine optimization (SEO), marketplace, and personal-finance channels.
  • Oversee API, S2S, postback, pixel, and programmatic integrations for click, lead, and call distribution.
  • Monitor traffic quality and ensure full compliance with internal policies and industry standards.
  • Analyze funnel metrics including revenue per lead (RPL), earnings per click (EPC), click-through rate (CTR), conversion rates, bind rates, and partner-level trends.
  • Serve as the bridge between external partners and internal product, engineering, creative, and analytics teams.
  • Bring market insights and partner requirements to influence product roadmap and supply strategy.

Desired Qualifications

  • Experience in insurance, financial services, or other regulated verticals.

About the Company

SmartFinancial

Digital insurance marketplace with data-driven insights

SmartFinancial operates as a digital insurance marketplace that connects consumers with insurance providers through its proprietary platform, Insurance.io. It collects data-driven insights to match users with relevant quotes and coverage options, enabling easy comparison and selection of insurance plans. The product works by leveraging Insurance.io to analyze consumer information and provider offerings, surfacing tailored quotes from multiple insurers in a single experience. This differentiates SmartFinancial from competitors by using its data-driven platform to deliver broader access to coverage and faster, more transparent comparisons across a wide network of insurers. The company’s goal is to simplify purchasing insurance, improve transparency in pricing, and help consumers find suitable coverage quickly.

Company size
201-500
Company stage
Not listed
Total funding
Not listed
Headquarters
Costa Mesa, CA
Founded
2012

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