Simplify Logo

Full-Time

International Merchandise Manager

Confirmed live in the last 24 hours

Alo Yoga

Alo Yoga

1,001-5,000 employees

Sells high-quality yoga wear and accessories

Consumer Goods

Compensation Overview

$140k - $160kAnnually

+ Performance Bonuses + Long Term Incentives + PTO

Senior

Culver City, CA, USA

Category
Product Management
Product Strategy
Product
Required Skills
Sales
Communications
Marketing
PowerPoint/Keynote/Slides
Requirements
  • 5-6 years of experience in fashion merchandising, with a focus on international markets
  • Strong analytical skills and ability to interpret market data and trends
  • Excellent communication and interpersonal skills to work effectively with global teams
  • Proficiency in merchandising software and tools such as PLM, excel, adobe, powerpoint
  • Ability to manage multiple projects and prioritize tasks in a fast-paced environment
  • Passion for creating best-in-class partnerships through strong communication skills
  • Strong communication skills, including confidence in leading cross-functional meetings to drive results
  • The creativity to create and drive new ways of working and process building
  • Exceptional organizational skills
  • Strong problem-solving skills and comfort in navigating ambiguity
  • Sense of urgency with the ability to make decisions with available information
  • Attention to detail and organizational skills
Responsibilities
  • Develop and implement international merchandising assortments strategies to meet sales targets and market needs
  • Funnel international product market intelligence; performance data, market trends, competitor landscape from International partners to Global Merchandising team in effort to impact insight to adoption strategy
  • Key communicator to cross-functional partners on product knowledge, intent and assortment
  • Particpate in season reviews, assortment building and present to the Global Merchandising team as well as cross function teams
  • Work cross-functionally with Global Merchandising and Global Digital team to ensure any changes, updates and strategy shifts are communicated to International Partners
  • Curate specific assortments by channel for each international market inclusive of store and digital if applicable in alignment with Global retail approach
  • Consolidate, analyze each market’s performance trends in order to advise market specific product needs to Global Design for future line planning
  • Collaborate with Digital Site Merchandising team to understand the priorities for aloyoga.com to lead the development and implantation of the digital merchandising initiatives for our International Partners
  • Advise on international pricing strategy in relation to International Partners to ensure brand expectations are met and margins protected
  • Consolidate International Partners’ seasonal campaign performance to provide Global Merch team with detailed reports and recommendations for future lines
  • Collaborate with Marketing, Visual Merchandising & Digital Merchandising to give guidelines on brand strategies to the International Partners

Alo Yoga offers high-quality yoga wear and accessories, focusing on stylish and functional activewear for yoga enthusiasts and fitness lovers. The company sells directly to consumers through its website, allowing for better control over branding and pricing. Alo Yoga stands out by featuring products often worn by celebrities, promoting a lifestyle that integrates yoga into everyday life. Their goal is to enhance customer satisfaction and loyalty through diverse product offerings and a fresh market strategy.

Company Stage

N/A

Total Funding

N/A

Headquarters

New York City, New York

Founded

2007

Growth & Insights
Headcount

6 month growth

22%

1 year growth

22%

2 year growth

22%
Simplify Jobs

Simplify's Take

What believers are saying

  • Alo Yoga's frequent new arrivals and high-profile collaborations keep the brand fresh and relevant, driving continuous customer interest.
  • The partnership with Reshop for instant refunds enhances customer satisfaction and encourages repeat purchases.
  • Expanding physical presence in key international markets like the UK, Israel, and UAE indicates strong growth potential and brand recognition.

What critics are saying

  • The highly competitive athleisure market requires Alo Yoga to continuously innovate to maintain its edge.
  • Dependence on celebrity endorsements could backfire if associated celebrities face public backlash.

What makes Alo Yoga unique

  • Alo Yoga's direct-to-consumer model allows for greater control over brand experience and pricing, unlike competitors who rely on traditional retail channels.
  • Celebrity endorsements from figures like Kendall and Kylie Jenner significantly boost Alo Yoga's brand appeal and marketability.
  • The company's emphasis on integrating yoga into everyday life broadens its customer base beyond just fitness enthusiasts.