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CarOnSale

European B2B used-car marketplace and auctions

Regional Sales Director - Regional Sales Leadership West

Field SalesConfirmed live in the last 24 hours
Full-timeCologne, Germany

About the Job

Requirements

  • At least two years of leadership experience with a sales team of more than six people.
  • Experience in field sales and in a hunting-and-farming sales model.
  • Experience selling complex products that require explanation, persuading customers with arguments, and sharing this knowledge with the team.
  • Experience building teams and coaching performance while remaining operationally close to day-to-day business.
  • Comfort with KPIs, forecasts, data-driven sales management, and tools such as Salesforce, Google Workspace, Looker, or Tableau.
  • German proficiency at C2 level and English proficiency at least at B2 level for collaboration with the leadership team.

Responsibilities

  • Continue building the regional field-sales team and establish a performance culture in which each person owns their numbers.
  • Develop a hybrid sales strategy combining digital tools with personal customer relationships.
  • Implement clearly structured sales processes with defined roles.
  • Deliver regional growth targets and lead strategic key-account negotiations through to closing.
  • Manage sales performance using KPIs, forecasts, and AI-based lead prioritization.
  • Identify optimization opportunities across the customer journey and improve productivity, efficiency, and customer satisfaction.
  • Present results through KPI dashboards and business reviews to senior leadership.

Desired Qualifications

  • Understanding of scalable sales models in digital environments, ideally in a startup, SaaS, or platform context.
  • Experience actively shaping AI-supported sales processes.

About the Company

CarOnSale

European B2B used-car marketplace and auctions

CarOnSale is a European B2B marketplace that connects professional car dealers with exclusive used-vehicle inventory and manages the full transaction flow. It runs dynamic auctions, vehicle inspections and COSCheck condition reporting, pricing intelligence, logistics coordination, payments, and auction fulfillment. Dealers can list surplus vehicles and receive guaranteed pricing offers or put them into auctions; buyers access a curated pool of vehicles from licensed OEMs, with transparent condition and history data, and can bid in daily auctions or use Buy Now. The platform functions as a technology-led facilitator that cuts intermediaries and friction in wholesale used-car trade, standardizes inspection, delivery, and payment processes across Europe for cross-border deals, and offers tools to outsource parts of the remarketing workflow to help dealers scale without adding staff.

Company size
201-500
Company stage
Series C
Total funding
$158.6M
Headquarters
Berlin, Germany
Founded
2018

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