Product Designer
About the job
- At least 4 years of industry experience designing consumer mobile applications at scale.
- Ability to resolve vague conceptual problems and select accessible mental models and flows that help users gain value from the product.
- Strong visual design judgment and ability to create and prototype polished, intuitive user interfaces and interactions.
- Ability to balance design craft, speed, and product goals while considering the practicality of design decisions.
- Ability to incorporate inputs and feedback to reach effective decisions for the team and mission.
- Design playful, delightful flows, interactions, and high-fidelity visuals for mental health exercises, gaming mechanics, and growth loops; prototype solutions to ambiguous product challenges.
- Create intuitive and practical design patterns and evolve the design system as the company scales.
- Design product concepts that balance product vision, speed, and business potential.
- Work cross-functionally with engineering, product management, character design, and character animation.
- Hands-on experience with coding, illustration, and/or game design is a plus.
About the company
Finch Care runs a mobile app that helps users improve their mental well-being by using a virtual pet. Users care for the pet by completing daily self-care exercises and check-ins, turning healthy habits into a game. The app tracks progress over time and uses gamification to encourage consistent self-care. It monetizes through a freemium model with premium features like more personalization options and advanced analytics, plus an e-commerce shop selling branded merchandise such as plushies and stickers. Finch Care differentiates itself by tying habit-building and mindfulness to a cute, interactive virtual companion, offering a simple, engaging way to form positive routines. The goal is to make self-care enjoyable and sustainable, helping users build lasting healthy habits.
Company Size
11-50
Company Stage
N/A
Total Funding
N/A
Headquarters
Menlo Park, California
Founded
2021
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Simplify's Take
What believers are saying
- DreamWorks launched a September 2026 Forgotten Island event inside Finch.
- Google Play ranked Finch #5 top grossing in health and fitness.
- Finch pushed a September 3, 2026 update, signaling active product maintenance.
What critics are saying
- Finch Plus pricing varies by platform, fueling complaints and subscription friction in 2026.
- Mental-health adjacency exposes Finch to app-store policy shifts and trust blowups after bad experiences.
- Headspace, Calm, and Woebot commoditize Finch's gamification, pressuring margins by 2027.
What makes Finch Care unique
- Finch Care pairs self-care with a virtual pet and reward loop.
- Free journaling, mood tracking, and core exercises stay usable without payment.
- Public Benefit Corporation branding supports mission-first positioning against generic wellness apps.
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Benefits
- Competitive salary and benefits
- Professional Development Budget