Your Impact on our Mission

Zocdoc’s most important asset is our people. As the Creative Director at Zocdoc, you will be responsible for shaping and driving Zocdoc’s brand voice, visual identity, and overall creative direction. You will lead the development and execution of campaigns, brand moments, and creative initiatives that resonate across the company and industry. This role reports to the VP of Design and requires collaboration with internal stakeholders and external partners to deliver impactful creative solutions that drive business outcomes.

You’ll enjoy this role if you are…

• A Visionary Leader – Motivated by the idea of building a unique, mission-driven brand voice and perspective in a traditionally antiquated healthcare brand landscape
• Passionate About Brand Integration – Eager to infuse the brand into every aspect of the product, marketing, and advertising landscape: ensuring quality and visual polish that speaks to our values and sets new industry standards
• Collaborative and Inclusive – Willing to both lead and collaborate with internal teams and external partners, promoting a culture of creativity, innovation, and inclusion
• Organized and Strategic – Adept at prioritization and managing multiple priorities and stakeholders, ensuring flawless execution of large-scale, high-impact projects
• Data-Driven and Insightful – Interested in leveraging insights and performance data to create and refine high-impact campaigns and initiatives
• Serious About Your Craft, Not About Yourself – Humble, with a focus on excellence in your work while treating all people with dignity and respect

Your day to day is…

• Orchestrating and leading engagements with various external partners (including illustration, photography, and advertising) to deliver high-value assets that align with Zocdoc’s brand voice, including tone and visual style
• Collaborating with marketing leads, in-house teams, and partner agencies to define and create an overall look and feel for patient and provider campaigns, including TV ads, OOH, emails, banners, landing pages, digital videos, reports, etc
• Enforcing Zocdoc’s brand voice and creative direction across multiple audiences, setting the bar for design quality and creative excellence
• Staying at the forefront of creative trends, tools, and methodologies, and continuously integrating cutting-edge practices into your work and the broader team’s processes
• Leading the execution of large-scale, high-impact creative projects that shape the brand and company direction, ensuring flawless delivery from concept to launch
• Tackling the most challenging and systemic creative problems within the brand, delivering innovative solutions that redefine standards and create significant value
• Managing and building a stable of top creative partner agencies and freelancers for different projects
• Representing the brand and creative function at the leadership level within the company, presenting brand work to all levels of the organization

You’ll be successful in this role if you have…

• A minimum 10 years of experience in creative roles, with a portfolio that exemplifies innovation, craftsmanship, attention to detail, and mastery of essential tools like Figma, Adobe Suite, and Canva
• Experience creating and executing digital campaigns while leveraging data to optimize performance and achieve business objectives
• Proven experience upholding and maintaining a consistent brand voice across multiple audiences, with a focus on excellence in visual aesthetics and storytelling
• The mentality of an entrepreneur/owner with a strong bias to action, driving ambitious goals and visionary outcomes
• The ability to communicate effectively across all levels of the organization, ensuring all stakeholders are aligned and informed
• A commitment to treating all people with dignity and respect, regardless of title or tenure

Benefits:

• Flexible, hybrid work environment
• Unlimited PTO 
• 100% paid employee health benefit options
• Employer funded 401(k) match
• Corporate wellness programs with Headspace and Peloton
• Sabbatical leave (for employees with 5+ years of service)
• Competitive parental leave
• Cell phone reimbursement
• In office perks including:
• Catered lunch everyday along with snacks
• Commuter Benefits
• Convenient Soho location