Full-Time

Senior Integrated Marketing Manager

Brand

Confirmed live in the last 24 hours

Klaviyo

Klaviyo

1,001-5,000 employees

Marketing automation platform with advanced segmentation

Consumer Software

Senior

San Mateo, CA, USA

Required Skills
Agile
Marketing
Data Analysis
Requirements
  • 5+ years of generalist SaaS marketing experience
  • 3+ years working in B2B marketing capacity
  • Proven expertise launching integrated campaigns at high-growth companies with demonstrable ROI
  • Sharp project management, communication, and writing skills
  • Experience tracking and reporting on brand marketing performance across various metrics and diverse channels
  • Comfortable in a fast-paced, agile, and high-performance environment
  • Confident in advocating and educating cross-functional stakeholders on the nuances of brand marketing
  • Excellent organizational, time management, and collaborative skills
Responsibilities
  • Collaborate and work cross-functionally to align campaign strategy, programs, and goals
  • Ideate and lead discussions to come up with bold, creative ideas for campaigns
  • Optimize campaign messaging and positioning with Product Marketing and PR teams
  • Craft end-to-end customer journeys by partnering with content and creative teams
  • Rally internal teams around brand campaigns to amplify the message
  • Understand industry landscape, tech capabilities, and competitive approach
  • Define and build measurement plans with the Analytics team
  • Gather and analyze campaign performance, including reporting on key learnings
  • Develop and establish success criteria to inform resource planning

Klaviyo offers a vibrant culture centered around continuous learning and innovation, making it a prime workplace for those passionate about leveraging technology to drive marketing success. As a leader in personalized marketing automation, it presents unique opportunities for professional growth through its use of advanced segmentation and AI-driven optimization. The myriad of technical integrations and tools available in the platform further empowers employees to develop and refine cutting-edge solutions in the dynamic field of digital marketing.

Company Stage

IPO

Total Funding

$1.5B

Headquarters

Boston, Massachusetts

Founded

2012

Growth & Insights
Headcount

6 month growth

12%

1 year growth

36%

2 year growth

49%