Be a genuine bike enthusiast who is curious about different brands and models and interested in e-bike culture and mobility.
Be comfortable on camera and able to speak for more than 30 minutes.
Be able to explain complex topics simply and tell stories naturally.
Be charismatic, engaging, funny, authentic, and willing to express strong viewpoints.
Be comfortable filming in different environments, riding bikes, testing products, interacting with customers, and experimenting.
Responsibilities
Host 4–8 long-form YouTube videos per month.
Develop engaging YouTube topics and storylines and act as the face of the channel.
Work closely with the videographer/editor to structure episodes, ensure strong pacing and storytelling, and keep videos engaging for long watch times.
Attend in-person filming in Los Angeles.
Bring ideas for YouTube series and formats, test what works with the audience, and help shape the channel’s personality and voice.
Upway is looking for a YouTube Host to become the face of our YouTube channel and help build the most trusted YouTube destination for people researching e-Bikes.
This role is on-site in Los Angeles - Redondo Beach (2400 Marine Ave, Redondo Beach, CA 90278), working closely with our marketing team to produce authentic, engaging video content.
Our goal is simple: build trust through long-form content and drive discovery through long form content.
We are not building a typical corporate YouTube channel. We are building a personality-driven channel that people want to watch.
Content Creation
Host 4-8 long-form YouTube videos per month
Develop engaging YouTube topics and storylines
Be comfortable on camera and acting as the face of the channel
Production Collaboration
Work closely with the videographer/editor to: Structure the episodes / Ensure strong pacing and storytelling / Keep videos engaging for long watch times
On-Site Filming
Be present in person in Los Angeles (2400 Marine Ave, Redondo Beach, CA 90278) for filming
Channel Development
Bring ideas for YouTube series and formats
Continuously test what works with the audience
Help shape the personality and voice of the channel
Passionate about Bikes
Genuine bike enthusiast
Curious about different brands and models
Excited about e-Bike culture and mobility
Strong on Camera
Charismatic and engaging
Comfortable speaking for 30+ minutes
Able to explain complex things in a simple way
Natural storytelling ability
Opinionated & Entertaining
Not corporate
Able to take strong viewpoints
Funny, engaging, authentic
Flexible and Hands-On
Comfortable filming in different environments
Willing to ride bikes, test products, and interact with customers
Open to experimentation while we build the channel